RUE / Rue21, Inc. - Pengajuan SECLaporan Tahunan, Pernyataan Proksi

Rue21, Inc.
US
HINDI NA ACTIVE ANG SIMBONG ITO

Mga Batayang Estadistika
CIK 1471458
SEC Filings
All companies that sell securities in the United States must register with the Securities and Exchange Commission (SEC) and file reports on a regular basis. These reports include company annual reports (10K, 10Q), news updates (8K), investor presentations (found in 8Ks), insider trades (form 4), ownership reports (13D, and 13G), and reports related to the specific securities sold, such as registration statements and prospectus. This page shows recent SEC filings related to Rue21, Inc.
SEC Filings (Chronological Order)
Halaman ini menyediakan daftar lengkap dan kronologis dari Pengajuan SEC, tidak termasuk pengajuan kepemilikan yang kami sediakan di tempat lain.
February 14, 2014 SC 13G/A

RUE / Rue21, Inc. / FRONTIER CAPITAL MANAGEMENT CO LLC - SC 13G/A Passive Investment

SC 13G/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G/A Under the Securities Exchange Act of 1934 (Amendment No. 1) RUE21 INC. (Name of Issuer) COMMON STOCKS (Title of Class of Securities) 781295100 (CUSIP Number) DECEMBER 31, 2013 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this S

October 21, 2013 SC 13D/A

RUE / Rue21, Inc. / Fisch Robert - SCHEDULE 13D AMENDMENT NO. 1 Activist Investment

Schedule 13D Amendment No. 1 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D Under the Securities Exchange Act of 1934 (Amendment No. 1)* rue21, inc. (Name of Issuer) Common Stock, par value $0.001 per share (Title of Class of Securities) 781295100 (CUSIP Number) Robert Fisch 800 Commonwealth Drive Warrendale, PA 15086 (724) 776-9780 (Name, Address and Telephon

October 16, 2013 SC 13E3/A

- SC 13E3/A

SC 13E3/A 1 d613602dsc13e3a.htm SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 6) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII-2 L.P. Apax VIII GP L.P

October 15, 2013 15-12B

- FORM 15-12B

FORM 15-12B UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 15 CERTIFICATION AND NOTICE OF TERMINATION OF REGISTRATION UNDER SECTION 12(g) OF THE SECURITIES EXCHANGE ACT OF 1934 OR SUSPENSION OF DUTY TO FILE REPORTS UNDER SECTIONS 13 AND 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934. Commission File Number 1-34536 rue21, inc. (Exact name of registrant as specified in it

October 15, 2013 S-8 POS

- S-8 POS

S-8 POS Registration No. 333-164401 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Post-Effective Amendment No. 2 to FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 25-1311645 (State or other jurisdiction of incorporation or organization) (I.R.S. Employer Identification No.) 800 Co

October 11, 2013 8-K

Notice of Delisting or Failure to Satisfy a Continued Listing Rule or Standard; Transfer of Listing, Financial Statements and Exhibits, Other Events - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 10, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Num

October 11, 2013 EX-99.1

Funds Advised by Apax Partners Complete Acquisition of rue21

EX-99.1 2 d611635dex991.htm EX-99.1 Exhibit 99.1 Funds Advised by Apax Partners Complete Acquisition of rue21 Warrendale, PA and New York, NY, October 10, 2013 – rue21, inc. (NASDAQ:RUE) (“rue21” or the “Company”), a leading specialty apparel retailer of girls and guys apparel and accessories, and Apax Partners, a global private equity firm, today announced the completion of the acquisition of rue

September 26, 2013 8-K

Regulation FD Disclosure, Other Events - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 26, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission F

September 20, 2013 8-K

Financial Statements and Exhibits, Other Events, Submission of Matters to a Vote of Security Holders - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 20, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission F

September 20, 2013 EX-99.1

rue21 Stockholders Approve Acquisition by Funds Advised by Apax Partners

EX-99.1 Exhibit 99.1 rue21 Stockholders Approve Acquisition by Funds Advised by Apax Partners Warrendale, PA and New York, NY, September 19, 2013 – rue21, inc. (NASDAQ:RUE) (“rue21” or the “Company”), a leading specialty apparel retailer of girls and guys apparel and accessories, today announced that, based on a preliminary vote tally from the special meeting of stockholders, rue21 stockholders ha

September 13, 2013 DEFA14A

- DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant ¨ Check the appropriate box: ¨ Preliminary Proxy Statement. ¨ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)). ¨ Definitive P

September 12, 2013 EX-10.2

EQUITY COMMITMENT LETTER May 23, 2013

EX-10.2 Exhibit 10.2 EXECUTION VERSION Apax VIII-A L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-B L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-1 L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-2 L.P. Third Floor, Royal Bank Place 1 Glategny Esplan

September 12, 2013 EX-10.3

rue21, inc. AMENDED AND RESTATED 2009 OMNIBUS INCENTIVE PLAN TABLE OF CONTENTS Page Article I PURPOSE A-1 Article II DEFINITIONS A-1 Article III ADMINISTRATION A-6 Article IV SHARE LIMITATION A-8 Article V ELIGIBILITY A-10 Article VI STOCK OPTIONS A-

EX-10.3 Exhibit 10.3 rue21, inc. AMENDED AND RESTATED 2009 OMNIBUS INCENTIVE PLAN TABLE OF CONTENTS Page Article I PURPOSE A-1 Article II DEFINITIONS A-1 Article III ADMINISTRATION A-6 Article IV SHARE LIMITATION A-8 Article V ELIGIBILITY A-10 Article VI STOCK OPTIONS A-10 Article VII STOCK APPRECIATION RIGHTS A-13 Article VIII RESTRICTED STOCK AND RESTRICTED STOCK UNITS A-14 Article IX PERFORMANC

September 12, 2013 DEFA14A

- FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 12, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission F

September 12, 2013 EX-10.4

RUE21, INC. ANNUAL INCENTIVE BONUS PLAN Effective as of June 7, 2013

EX-10.4 Exhibit 10.4 RUE21, INC. ANNUAL INCENTIVE BONUS PLAN Effective as of June 7, 2013 1. Purpose of the Plan The purpose of the rue21, inc. Annual Incentive Bonus Plan (the “Plan”) is to advance the interests of the Company and its stockholders by providing incentives to key employees with significant responsibility for achieving performance goals critical to the success and growth of the Comp

September 12, 2013 8-K

Regulation FD Disclosure, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 12, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Numbe

September 12, 2013 10-Q

Quarterly Report - FORM 10-Q

FORM 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED AUGUST 3, 2013 OR ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue21, inc. (

September 10, 2013 EX-99.1

September 9, 2013

EX-99.1 Exhibit 99.1 September 9, 2013 Leading Independent Proxy Advisory Firms ISS and Glass Lewis Recommend rue21 Stockholders Vote ‘FOR’ Proposed Acquisition by Apax Partners WARRENDALE, Pa.—(BUSINESS WIRE)— rue21, inc. (NASDAQ:RUE) (“rue21”), a leading specialty apparel retailer of girls and guys apparel and accessories, today announced that the two leading independent proxy voting advisory fi

September 10, 2013 EX-99.1

September 9, 2013

EX-99.1 Exhibit 99.1 September 9, 2013 Leading Independent Proxy Advisory Firms ISS and Glass Lewis Recommend rue21 Stockholders Vote ‘FOR’ Proposed Acquisition by Apax Partners WARRENDALE, Pa.—(BUSINESS WIRE)— rue21, inc. (NASDAQ:RUE) (“rue21”), a leading specialty apparel retailer of girls and guys apparel and accessories, today announced that the two leading independent proxy voting advisory fi

September 10, 2013 8-K

Financial Statements and Exhibits, Other Events - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 10, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission F

September 10, 2013 DEFA14A

- FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 10, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission F

August 20, 2013 DEFM14A

- DEFM14A

DEFM14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

August 20, 2013 SC 13E3/A

- SC 13E3/A

SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 5) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII-2 L.P. Apax VIII GP L.P. Inc. A

August 19, 2013 SC 13E3/A

- SC 13E3/A

SC 13E3/A 1 d556368dsc13e3a.htm SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 4) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII

August 19, 2013 PRER14A

- PRER14A

PRER14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

August 15, 2013 SC 13E3/A

- SC 13E3/A

SC 13E3/A 1 d556368dsc13e3a.htm SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 3) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII

August 15, 2013 PRER14A

- PRER14A

PRER14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

August 8, 2013 CORRESP

-

CORRESP [rue21 letterhead] August 8, 2013 VIA EDGAR AND OVERNIGHT DELIVERY United States Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.

August 7, 2013 EX-99.1

C O N F I D E N T I A L Preliminary Q2 2013E financials Projected Q2 results ($ millions) Q2 ’12A Q2 ’13E Change Net sales $202.1 $229.3 13.5% Comp-store sales % 0.5% (5.9%) -- Store count (end of period) 834 959 125, net Adjusted EBITDA $24.9 $15.3-

EX-99.1 2 d580825dex991.htm EX-99.1 Exhibit 99.1 C O N F I D E N T I A L Preliminary Q2 2013E financials Projected Q2 results ($ millions) Q2 ’12A Q2 ’13E Change Net sales $202.1 $229.3 13.5% Comp-store sales % 0.5% (5.9%) - Store count (end of period) 834 959 125, net Adjusted EBITDA $24.9 $15.3-$17.3 (38.6%) – (30.6%) % margin 12.3% 6.7% –7.5% (566)bps –(479)bps Despite a challenging 1H 2013, th

August 7, 2013 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

8-K 1 d580825d8k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 6, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporati

August 1, 2013 SC 13E3/A

- SC 13E3/A

SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 2) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII-2 L.P. Apax VIII GP L.P. Inc. A

August 1, 2013 PRER14A

- PRER14A

PRER14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

July 31, 2013 CORRESP

-

CORRESP [rue21 letterhead] July 31, 2013 VIA EDGAR AND OVERNIGHT DELIVERY United States Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.

July 19, 2013 PRER14A

- PRER14A

PRER14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

July 19, 2013 CORRESP

-

CORRESP [rue21 letterhead] July 19, 2013 VIA EDGAR AND OVERNIGHT DELIVERY United States Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.

July 19, 2013 SC 13E3/A

- FORM SC 13E3/A

Form SC 13E3/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 (Amendment No. 1) rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII-2 L.P. Apax VIII GP L.P. I

July 3, 2013 8-K

Financial Statements and Exhibits, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 3, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (IR

July 3, 2013 EX-99.1

rue21, inc. Announces Expiration of the “Go-Shop” Period and Termination of Antitrust Waiting Period

EX-99.1 Exhibit 99.1 rue21, inc. Announces Expiration of the “Go-Shop” Period and Termination of Antitrust Waiting Period Warrendale, PA and New York, NY, July 3, 2013 — rue21, inc. (NASDAQ:RUE) (“rue21” or the “Company”), a leading specialty apparel retailer of girls and guys apparel and accessories, today announced the expiration of the “go-shop” period provided for under the terms of the previo

July 3, 2013 EX-99.1

rue21, inc. Announces Expiration of the “Go-Shop” Period and Termination of Antitrust Waiting Period

Exhibit 99.1 rue21, inc. Announces Expiration of the “Go-Shop” Period and Termination of Antitrust Waiting Period Warrendale, PA and New York, NY, July 3, 2013 — rue21, inc. (NASDAQ:RUE) (“rue21” or the “Company”), a leading specialty apparel retailer of girls and guys apparel and accessories, today announced the expiration of the “go-shop” period provided for under the terms of the previously ann

July 3, 2013 DEFA14A

- FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 3, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

June 21, 2013 EX-99.C.8

PROJECT HEAT DISCUSSION MATERIALS

Exhibit (c)(8) Exhibit (c) (8) DRAFT PROJECT HEAT DISCUSSION MATERIALS April 27, 2013 PRIVILEGED AND CONFIDENTIAL DRAFT AGENDA I.

June 21, 2013 EX-99.B.3

JPMORGAN CHASE BANK, J.P. MORGAN SECURITIES 383 Madison Avenue New York, New York 10179

Exhibit (b)(3) Exhibit (b) (3) JPMORGAN CHASE BANK, N.A. J.P. MORGAN SECURITIES LLC 383 Madison Avenue New York, New York 10179 BANK OF AMERICA, N.A. MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED One Bryant Park New York, NY 10036 GOLDMAN SACHS BANK USA 200 West Street New York, New York 10282- 2198 CONFIDENTIAL May 23, 2013 Rhodes Merger Sub, Inc. c/o Apax Partners LLP 601 Lexington Avenue N

June 21, 2013 EX-99.C.4

Searchable text for slide0001:

EX-99.C.4 7 d556368dex99c4.htm EXHIBIT (C)(4) Exhibit (c) (4) Searchable text for slide0001: November 16, 2012 PROJECT HEAT DISCUSSION MATERIALS Searchable text for slide0002: SUMMARY COMPARISON OF CURRENT VS. OCTOBER LRP HIGHLIGHTS The change in the LRP, resulting from changed capital expenditure and D&A projections, resulted in a $0.279—$0.285 per share reduction in the DCF valuation range, assu

June 21, 2013 EX-99.C.6

PROJECT HEAT DISCUSSION MATERIALS

Exhibit (c)(6) Exhibit (c) (6) DRAFT PROJECT HEAT DISCUSSION MATERIALS January 22, 2013 PRIVILEGED AND CONFIDENTIAL DRAFT AGENDA I.

June 21, 2013 EX-99.C.9

Searchable text for slide0001:

Exhibit (c)(9) Exhibit (c) (9) Searchable text for slide0001: May 18, 2013 PROJECT HEAT DISCUSSION MATERIALS PRIVILEGED AND CONFIDENTIAL Searchable text for slide0002: I I I I I I I V AGENDA MARKET UPDATE FINANCIAL ANALYSIS APPENDIX Searchable text for slide0003: MARKET UPDATE Searchable text for slide0004: HEAT SHARE PRICE PERFORMACE SINCE SEPTEMBER 25 Source: Factset market data as of May 17, 2013 Sept 25, 2012 Apax’s initial proposal at $38.

June 21, 2013 PREM14A

- PREM14A

PREM14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

June 21, 2013 EX-99.C.5

Searchable text for slide0001:

Exhibit (c)(5) Exhibit (c) (5) Searchable text for slide0001: December 1, 2012 PROJECT HEAT: SPECIAL COMMITTEE DISCUSSION MATERIALS Searchable text for slide0002: I I I I I I I V AGENDA UPDATE ON APAX PROPOSAL MARKET UPDATE FINANCIAL ANALYSIS APPENDIX Searchable text for slide0003: UPDATE ON APAX PROPOSAL Searchable text for slide0004: REVIEW OF APAX’S REVISED PROPOSAL Notes: Financial results for a stated year represent financials for the 12 month period ending January 31 of the following year (1) Based on 23.

June 21, 2013 EX-99.C.2

PROJECT HEAT: SPECIAL COMMITTEE DISCUSSION MATERIALS

Exhibit (c)(2) Exhibit (c) (2) DRAFT PROJECT HEAT: SPECIAL COMMITTEE DISCUSSION MATERIALS November 2, 2012 PERELLA WEINBERG PARTNERS DRAFT AGENDA I.

June 21, 2013 SC 13E3

- SC 13E3

SC 13E3 UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13E-3 Rule 13e-3 Transaction Statement under Section 13(e) of the Securities Exchange Act of 1934 rue21, inc. Name of Subject Company (issuer) rue21, inc. Rhodes Holdco, Inc. Rhodes Merger Sub, Inc. Apax VIII-A L.P. Apax VIII-B L.P. Apax VIII-1 L.P. Apax VIII-2 L.P. (Names of Filing Persons (other person(s)) C

June 21, 2013 EX-99.B.1

EQUITY COMMITMENT LETTER May 23, 2013

Exhibit (b)(1) Exhibit (b) (1) EXECUTION VERSION Apax VIII-A L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-B L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-1 L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-2 L.P. Third Floor, Royal Bank Place 1 Glate

June 21, 2013 EX-99.C.10

Searchable text for slide0001:

Exhibit (c) (10) Searchable text for slide0001: May 22, 2013 PROJECT HEAT DISCUSSION MATERIALS PRIVILEGED AND CONFIDENTIAL Searchable text for slide0002: AGENDA TRANSACTION OVERVIEW FINANCIAL ASSUMPTIONS MARKET UPDATE FINANCIAL ANALYSIS APPENDIX Searchable text for slide0003: TRANSACTION OVERVIEW Searchable text for slide0004: SUMMARY OF TRANSACTION TERMS Notes: Financial results for a stated year represent financials for the 12 month period ending January 31 of the following year (1) Based on 23.

June 21, 2013 EX-99.B.2

EQUITY COMMITMENT LETTER May 23, 2013

Exhibit (b) (2) EXECUTION VERSION Apax VIII-A L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-B L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-1 L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade St Peter Port Guernsey GY1 2HJ Apax VIII-2 L.P. Third Floor, Royal Bank Place 1 Glategny Esplanade S

June 21, 2013 EX-99.C.3

Searchable text for slide0001:

EX-99.C.3 6 d556368dex99c3.htm EXHIBIT (C)(3) Exhibit (c) (3) Searchable text for slide0001: November 6, 2012 PROJECT HEAT FOLLOW UP ITEMS Searchable text for slide0002: ADDITIONAL DCF SENSITIVITIES Source: Management’s Long Range Plan Notes: All sensitivities reflect the terminal trailing exit multiple range of 5.0x-6.0x and WACC range of 12.0%-14.0% Searchable text for slide0003: ILLUSTRATIVE SH

June 21, 2013 EX-99.C.7

PROJECT HEAT DISCUSSION MATERIALS

Exhibit (c)(7) Exhibit (c) (7) DRAFT PROJECT HEAT DISCUSSION MATERIALS April 22, 2013 PRIVILEGED AND CONFIDENTIAL DRAFT REVIEW OF APAX’S REVISED PROPOSAL TERM DESCRIPTION Date ƒ April 18, 2013 Transaction ƒ Acquisition of 100% of the outstanding common shares of Heat by Apax ƒ $42.

June 11, 2013 8-K

Submission of Matters to a Vote of Security Holders - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 7, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

June 11, 2013 DEFA14A

- FORM 8-K

DEFA14A 1 d551245d8k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 7, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorpora

June 10, 2013 SC 13G/A

RUE / Rue21, Inc. / WELLINGTON MANAGEMENT GROUP LLP - DISCLOSURE DOCUMENT Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 5)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) May 31, 2013 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is file

June 6, 2013 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED MAY 4, 2013 OR ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue21, i

June 5, 2013 EX-99.1

rue21, inc. Announces First Quarter Fiscal Year 2013 Financial Results

EX-99.1 Exhibit 99.1 rue21, inc. Announces First Quarter Fiscal Year 2013 Financial Results Warrendale, PA – June 5, 2013 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the first quarter ended May 4, 2013. First Quarter Summary: For the first quarter of fiscal 2013, net sales increased 9.1% to $224.4 million from $205.6 million a year ago, including a comparable store sales

June 5, 2013 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 5, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

May 24, 2013 EX-10.1

SUPPORT AGREEMENT

EX-10.1 3 d543734dex101.htm EX-10.1 Exhibit 10.1 EXECUTION VERSION SUPPORT AGREEMENT This SUPPORT AGREEMENT dated as of May 23, 2013 (this “Agreement”), is by and among the stockholders listed on the signature page(s) hereto (collectively, the “Stockholders” and each individually, a “Stockholder”), rue21, inc., a Delaware corporation (the “Company”) and, solely for purposes of Sections 1(a) hereof

May 24, 2013 DEFA14A

- FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 23, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

May 24, 2013 EX-10.1

SUPPORT AGREEMENT

EX-10.1 Exhibit 10.1 EXECUTION VERSION SUPPORT AGREEMENT This SUPPORT AGREEMENT dated as of May 23, 2013 (this “Agreement”), is by and among the stockholders listed on the signature page(s) hereto (collectively, the “Stockholders” and each individually, a “Stockholder”), rue21, inc., a Delaware corporation (the “Company”) and, solely for purposes of Sections 1(a) hereof, and, to the extent applica

May 24, 2013 EX-2.1

AGREEMENT AND PLAN OF MERGER RUE21, INC., RHODES HOLDCO, INC. RHODES MERGER SUB, INC. Dated as of May 23, 2013 TABLE OF CONTENTS Page ARTICLE I THE MERGER; CLOSING; EFFECTIVE TIME 1.1. The Merger 2 1.2. Closing 2 1.3. Effective Time 3 ARTICLE II CERT

EX-2.1 Exhibit 2.1 EXECUTION VERSION AGREEMENT AND PLAN OF MERGER among RUE21, INC., RHODES HOLDCO, INC. and RHODES MERGER SUB, INC. Dated as of May 23, 2013 TABLE OF CONTENTS Page ARTICLE I THE MERGER; CLOSING; EFFECTIVE TIME 1.1. The Merger 2 1.2. Closing 2 1.3. Effective Time 3 ARTICLE II CERTIFICATE OF INCORPORATION AND BYLAWS OF THE SURVIVING CORPORATION 2.1. The Certificate of Incorporation

May 24, 2013 8-K

Entry into a Material Definitive Agreement, Financial Statements and Exhibits - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 23, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

May 24, 2013 EX-2.1

AGREEMENT AND PLAN OF MERGER RUE21, INC., RHODES HOLDCO, INC. RHODES MERGER SUB, INC. Dated as of May 23, 2013 TABLE OF CONTENTS Page ARTICLE I THE MERGER; CLOSING; EFFECTIVE TIME 1.1. The Merger 2 1.2. Closing 2 1.3. Effective Time 3 ARTICLE II CERT

EX-2.1 Exhibit 2.1 EXECUTION VERSION AGREEMENT AND PLAN OF MERGER among RUE21, INC., RHODES HOLDCO, INC. and RHODES MERGER SUB, INC. Dated as of May 23, 2013 TABLE OF CONTENTS Page ARTICLE I THE MERGER; CLOSING; EFFECTIVE TIME 1.1. The Merger 2 1.2. Closing 2 1.3. Effective Time 3 ARTICLE II CERTIFICATE OF INCORPORATION AND BYLAWS OF THE SURVIVING CORPORATION 2.1. The Certificate of Incorporation

May 23, 2013 EX-99.1

RUE21 ENTERS INTO DEFINITIVE AGREEMENT TO BE ACQUIRED BY FUNDS ADVISED BY APAX PARTNERS FOR $42.00 PER SHARE IN CASH Represents 42% Premium to 90-Day Volume Weighted Average Price Independent Special Committee to Conduct “Go-Shop” Process Company Exp

EX-99.1 Exhibit 99.1 RUE21 ENTERS INTO DEFINITIVE AGREEMENT TO BE ACQUIRED BY FUNDS ADVISED BY APAX PARTNERS FOR $42.00 PER SHARE IN CASH Represents 42% Premium to 90-Day Volume Weighted Average Price Independent Special Committee to Conduct “Go-Shop” Process Company Expects To Report First Quarter 2013 Diluted EPS of $0.44 per Share Warrendale, PA and New York, May 23, 2013 – rue21, inc. (Nasdaq:

May 23, 2013 8-K

Financial Statements and Exhibits, Other Events - FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 23, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

May 23, 2013 DEFA14A

- FORM 8-K

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 23, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

May 23, 2013 EX-99.1

RUE21 ENTERS INTO DEFINITIVE AGREEMENT TO BE ACQUIRED BY FUNDS ADVISED BY APAX PARTNERS FOR $42.00 PER SHARE IN CASH Represents 42% Premium to 90-Day Volume Weighted Average Price Independent Special Committee to Conduct “Go-Shop” Process Company Exp

EX-99.1 Exhibit 99.1 RUE21 ENTERS INTO DEFINITIVE AGREEMENT TO BE ACQUIRED BY FUNDS ADVISED BY APAX PARTNERS FOR $42.00 PER SHARE IN CASH Represents 42% Premium to 90-Day Volume Weighted Average Price Independent Special Committee to Conduct “Go-Shop” Process Company Expects To Report First Quarter 2013 Diluted EPS of $0.44 per Share Warrendale, PA and New York, May 23, 2013 – rue21, inc. (Nasdaq:

April 26, 2013 DEFA14A

- DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant ¨ Check the appropriate box: ¨ Preliminary Proxy Statement. ¨ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)). ¨ Definitive P

April 26, 2013 DEF 14A

- DEF 14A

DEF 14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

April 11, 2013 8-K

Entry into a Material Definitive Agreement, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 5, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I

April 11, 2013 EX-10.1

AMENDED AND RESTATED CREDIT AGREEMENT Dated as of April 5, 2013 rue21, inc., as the Lead Borrower The Borrowers Party Hereto The BORROWERS Party Hereto The GUARANTORS Party Hereto BANK OF AMERICA, N.A. as Administrative Agent, Collateral Agent, Swing

EX-10.1 Exhibit 10.1 AMENDED AND RESTATED CREDIT AGREEMENT Dated as of April 5, 2013 among rue21, inc., as the Lead Borrower For The Borrowers Party Hereto The BORROWERS Party Hereto The GUARANTORS Party Hereto BANK OF AMERICA, N.A. as Administrative Agent, Collateral Agent, Swing Line Lender and L/C Issuer, and The Other Lenders Party Hereto TABLE OF CONTENTS Section Page ARTICLE I. DEFINITIONS A

April 3, 2013 EX-21.1

Subsidiaries Name Jurisdiction of Organization r services llc Virginia rue services corporation Delaware

Exhibit 21.1 Subsidiaries Name Jurisdiction of Organization r services llc Virginia rue services corporation Delaware

April 3, 2013 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K

10-K 1 d444313d10k.htm 10-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K (Mark One) þ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended February 2, 2013 or ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Numbe

March 21, 2013 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

8-K 1 d504006d8k.htm 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 21, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (

March 21, 2013 EX-99.1

rue21, inc. Announces Fourth Quarter and Fiscal Year 2012 Financial Results Net Sales growth of 22.4% for Q4 2012 Adjusted EPS $0.65, a 25% increase from Q4 2011 Board of Directors Authorizes an Additional $25 Million for Share Repurchase Program

EX-99.1 Exhibit 99.1 rue21, inc. Announces Fourth Quarter and Fiscal Year 2012 Financial Results Net Sales growth of 22.4% for Q4 2012 Adjusted EPS $0.65, a 25% increase from Q4 2011 Board of Directors Authorizes an Additional $25 Million for Share Repurchase Program Warrendale, PA – March 21, 2013 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the fourth quarter and full fi

February 14, 2013 SC 13G/A

RUE / Rue21, Inc. / WELLINGTON MANAGEMENT GROUP LLP - DISCLOSURE DOCUMENT Passive Investment

SC 13G/A 1 secfiling.htm DISCLOSURE DOCUMENT UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 3)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2012 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designat

February 14, 2013 SC 13G/A

RUE / Rue21, Inc. / Fisch Robert - SC 13G/A Passive Investment

SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

February 14, 2013 SC 13G

RUE / Rue21, Inc. / FRONTIER CAPITAL MANAGEMENT CO LLC - SC 13G Passive Investment

SC 13G UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. )* RUE21 INC. (Name of Issuer) COMMON STOCKS (Title of Class of Securities) 781295100 (CUSIP Number) DECEMBER 31, 2012 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Sched

February 14, 2013 SC 13D

RUE / Rue21, Inc. / Fisch Robert - SCHEDULE 13D Activist Investment

Schedule 13D SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO 13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO 13d-2(a) (Amendment No. )* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) Robert Fisch 800 Commonwealth Drive Warrendale, PA 15086 (724) 776-

February 11, 2013 SC 13G/A

RUE / Rue21, Inc. / WELLINGTON MANAGEMENT GROUP LLP - DISCLOSURE DOCUMENT Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 4)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) January 31, 2013 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

February 7, 2013 SC 13G/A

RUE / Rue21, Inc. / SKM Investment Fund II, LP - SCHEDULE 13G/A NO. 3 FOR RUE21, INC. Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Amendment No. 3) Under the Securities Exchange Act of 1934 rue21, inc. (Name of Issuer) Common Stock, $0.001 par value (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2012 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which

February 6, 2013 SC 13G/A

RUE / Rue21, Inc. / PRICE T ROWE ASSOCIATES INC /MD/ - RUE AS OF 12/31/2012 Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 3)* RUE21 INC (Name of Issuer) COMMON STOCK (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2012 (Date of Event which Requires Filing of Statement) Check the appropriate box to designate the Rule pursuant to which this Schedule is filed:

January 16, 2013 8-K

Regulation FD Disclosure, Financial Statements and Exhibits - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): January 16, 2013 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Num

January 16, 2013 EX-99.1

Certain statements in this presentation and responses to various

EX-99.1 2 d467910dex991.htm EX-99.1 Exhibit 99.1 Certain statements in this presentation and responses to various questions may be “forward-looking statements” which reflect the company’s current expectations or beliefs concerning future events. Actual results of operations may differ materially from historical results or current expectations. Any such forward-looking statements are subject to var

November 29, 2012 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED OCTOBER 27, 2012 OR ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue

November 28, 2012 EX-99.1

rue21, inc. Announces Third Quarter Fiscal Year 2012 Financial Results Net Sales Up 15.6% for the Quarter and 17.1% for the Year GAAP EPS $0.33; Adjusted EPS $0.41

EX-99.1 Exhibit 99.1 rue21, inc. Announces Third Quarter Fiscal Year 2012 Financial Results Net Sales Up 15.6% for the Quarter and 17.1% for the Year GAAP EPS $0.33; Adjusted EPS $0.41 Warrendale, PA – November 28, 2012 – rue21, inc. [NASDAQ: RUE] today announced sales and earnings results for the third quarter ended October 27, 2012. Third Quarter and Fiscal Year-to-Date Summary: Net sales for th

November 28, 2012 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 28, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Nu

August 28, 2012 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q

Form 10-Q Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.

August 23, 2012 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 23, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Numb

August 23, 2012 EX-99.1

rue21, inc. Announces Second Quarter Fiscal Year 2012 Financial Results Management Raises Fiscal 2012 Earnings Guidance

EX-99.1 Exhibit 99.1 rue21, inc. Announces Second Quarter Fiscal Year 2012 Financial Results Management Raises Fiscal 2012 Earnings Guidance Warrendale, PA – August 23, 2012 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the second quarter ended July 28, 2012. Second Quarter Highlights: • Net sales increased 17% to $202.1 million from $172.8 million in the second quarter of

July 10, 2012 SC 13G/A

RUE / Rue21, Inc. / WELLINGTON MANAGEMENT GROUP LLP - DISCLOSURE DOCUMENT Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 2)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) June 30, 2012 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is fil

June 8, 2012 8-K

Submission of Matters to a Vote of Security Holders - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 8, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number)

June 1, 2012 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q

Form 10-Q Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.

May 30, 2012 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 29, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (IR

May 30, 2012 EX-99.1

rue21, inc. Appoints Harlan M. Kent to Board of Directors

EX-99.1 Exhibit 99.1 rue21, inc. Appoints Harlan M. Kent to Board of Directors Warrendale, PA – May 30, 2012 (Globe Newswire) – rue21, inc. (the “Company”) [NASDAQ: rue], a leading specialty apparel retailer, today announced that Harlan M. Kent has been appointed to join the Company’s Board of Directors and will serve on its Compensation Committee. Mr. Kent, age 49, is the current President and Ch

May 24, 2012 EX-99.1

rue21, inc. Announces First Quarter Fiscal Year 2012 Financial Results First Quarter EPS Increase of 21% Management Raises Fiscal 2012 Earnings Guidance Announces $50 Million Share Repurchase Program

Exhibit 99.1 rue21, inc. Announces First Quarter Fiscal Year 2012 Financial Results First Quarter EPS Increase of 21% Management Raises Fiscal 2012 Earnings Guidance Announces $50 Million Share Repurchase Program Warrendale, PA – May 24, 2012 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the first quarter ended April 28, 2012. First Quarter Results: • Net sales increased 18

May 24, 2012 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 24, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number)

April 27, 2012 DEF 14A

- DEF 14A

DEF 14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

April 27, 2012 DEFA14A

- DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant ¨ Check the appropriate box: ¨ Preliminary Proxy Statement. ¨ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)). ¨ Definitive P

March 27, 2012 EX-21.1

Subsidiaries Name Jurisdiction of Organization r services llc Virginia rue services corporation Delaware

Exhibit 21.1 Subsidiaries Name Jurisdiction of Organization r services llc Virginia rue services corporation Delaware

March 27, 2012 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K

Form 10-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K (Mark One) þ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended January 28, 2012 or ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number 1-34536 rue21, i

March 15, 2012 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 9, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number

March 15, 2012 EX-10.1

rue21, inc. 2009 OMNIBUS INCENTIVE PLAN PERFORMANCE SHARE UNIT AWARD AGREEMENT FOR EMPLOYEES

EX-10.1 Exhibit 10.1 rue21, inc. 2009 OMNIBUS INCENTIVE PLAN PERFORMANCE SHARE UNIT AWARD AGREEMENT FOR EMPLOYEES This Performance Share Unit Award Agreement set forth below (this “Agreement”) is dated as of the grant date (the “Grant Date”) set forth on Exhibit A and is between rue21, inc., a Delaware corporation (“rue21” or the “Company”), and the Eligible Employee to whom the Committee has made

March 14, 2012 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): March 14, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Numbe

March 14, 2012 EX-99.1

rue21, inc. Announces Fourth Quarter and Fiscal Year 2011 Financial Results EPS growth of 18.2% for the quarter and 28.1% for the fiscal year Gross Margin expansion of 70 bps for the quarter and the fiscal year Net Sales growth of 15.7% for the quart

EX-99.1 Exhibit 99.1 rue21, inc. Announces Fourth Quarter and Fiscal Year 2011 Financial Results EPS growth of 18.2% for the quarter and 28.1% for the fiscal year Gross Margin expansion of 70 bps for the quarter and the fiscal year Net Sales growth of 15.7% for the quarter and 19.8% for the fiscal year Warrendale, PA – March 14, 2012 – rue21, inc. [NASDAQ: RUE] today announced its financial result

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / WELLINGTON MANAGEMENT GROUP LLP - DISCLOSURE DOCUMENT Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 1)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / MARSICO CAPITAL MANAGEMENT LLC - RUE21, INC. Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b)(c), AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO RULE 13d-2(b) (Amendment No. 1)* rue21, inc. (Name of Issuer) COMMON STOCK (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event which Req

February 14, 2012 SC 13G

RUE / Rue21, Inc. / Fisch Robert - SCHEDULE 13G Passive Investment

Schedule 13G SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 rue21, inc.

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / SKM EQUITY FUND II L P - SC 13 G/A AMENDMENT NO. 2 FOR SKM EQUITY FUND II, L.P. - RUE21 Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Amendment No. 2) Under the Securities Exchange Act of 1934 rue21, inc. (Name of Issuer) Common Stock, $0.001 par value (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / Fisch Robert - SCHEDULE 13G AMENDMENT NO. 2 Passive Investment

Schedule 13G Amendment No. 2 SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 2) rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event That Requires Filing of This Statement) Check the appropriate box to designate the rule pursuant to which this

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / ADAGE CAPITAL PARTNERS GP, L.L.C. - RUE21, INC. Passive Investment

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G/A (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO 13d-2(b) (Amendment No. 3)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of event which requires filing of

February 14, 2012 SC 13G/A

RUE / Rue21, Inc. / Fisch Robert - SCHEDULE 13G AMENDMENT NO. 1 Passive Investment

Schedule 13G Amendment No. 1 SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 1) rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of Event That Requires Filing of This Statement) Check the appropriate box to designate the rule pursuant to which this

February 13, 2012 SC 13G/A

RUE / Rue21, Inc. / PRICE T ROWE ASSOCIATES INC /MD/ - RUE AS OF 12/31/2011 Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 2)* RUE21 INC (Name of Issuer) COMMON STOCK (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event which Requires Filing of Statement) Check the appropriate box to designate the Rule pursuant to which this Schedule is filed:

February 13, 2012 SC 13G/A

RUE / Rue21, Inc. / AMERIPRISE FINANCIAL INC - SCHEDULE 13G AMENDMENT NO. 1 Passive Investment

Schedule 13G Amendment No. 1 SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Amendment #1 Under the Securities and Exchange Act of 1934 Rue21, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2011 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which thi

February 13, 2012 EX-99.(II)

to Schedule 13G Joint Filing Agreement

Joint Filing Agreement Exhibit II to Schedule 13G Joint Filing Agreement The undersigned persons agree and consent to the joint filing on their behalf of this Schedule 13G dated February 13, 2012 in connection with their beneficial ownership of Rue21, Inc.

February 13, 2012 EX-99.(I)

to Schedule 13G

EX-99.(I) 2 d299254dex99i.htm IDENTIFICATION AND CLASSIFICATION OF THE SUBSIDIARY Exhibit I to Schedule 13G Ameriprise Financial, Inc., a Delaware Corporation, is a parent holding company. The classification and identity of the relevant subsidiaries is as follows: Investment Adviser – Columbia Management Investment Advisers, LLC is an investment adviser registered under section 203 of the Investme

February 9, 2012 SC 13G/A

RUE / Rue21, Inc. / TCW GROUP INC - SC 13G/A Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13G UNDER THE SECURITIES EXCHANGE ACT OF 1934 (AMENDMENT NO. 3)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) 12/31/2011 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

January 17, 2012 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits - 8-K

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): January 17, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Num

January 17, 2012 EX-99.1

rue21, inc. Appoints Laura J. Sen to Board of Directors

Exhibit 99.1 rue21, inc. Appoints Laura J. Sen to Board of Directors Warrendale, PA – January 17, 2012 (Globe Newswire) – rue21, inc. (the “Company”) [NASDAQ: rue], a leading specialty apparel retailer, today announced that Laura J. Sen has been appointed to join the Company’s Board of Directors. Ms. Sen, age 55, is the current President and Chief Executive Officer of BJ’s Wholesale Club, Inc., a

January 11, 2012 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): January 11, 2012 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number)

January 11, 2012 EX-99.1

Safe Harbor Statement

EX-99.1 Exhibit 99.1 Safe Harbor Statement Certain statements in this presentation and responses to various questions may be “forward-looking statements” which reflect the company’s current expectations or beliefs concerning future events. Actual results of operations may differ materially from historical results or current expectations. Any such forward-looking statements are subject to various r

December 2, 2011 EX-10.1

SECOND AMENDMENT TO CREDIT AGREEMENT

EX-10.1 2 d261389dex101.htm EX-10.1 Exhibit 10.1 SECOND AMENDMENT TO CREDIT AGREEMENT This Second Amendment to Credit Agreement (this “Second Amendment”) is made as of this 18th day of November, 2011 by and among: rue21, inc., a Delaware corporation, for itself (as “rue21”) and as agent (in such capacity, the “Lead Borrower”) for the other Borrowers from time to time party to the Credit Agreement

December 2, 2011 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q

10-Q 1 d261389d10q.htm FORM 10-Q Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED OCTOBER 29, 2011 OR ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO C

December 2, 2011 EX-10.2

RESTRICTED STOCK UNIT AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * *

Exhibit 10.2 RESTRICTED STOCK UNIT AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * * Participant: Grant Date: Number of Restricted Stock Units granted: * * * * * THIS RESTRICTED STOCK UNIT AWARD AGREEMENT (this ?Agreement?), dated as of the Grant Date specified above, is entered into by and between rue21, inc., a company organized in the State of Delaware (the ?Company?),

November 30, 2011 EX-99.1

rue21, inc. Announces Third Quarter Fiscal 2011 Financial Results Third Quarter Net Sales Increased 18.8%; Year-to-Date Net Sales Increased 21.5% Third Quarter Net Income Increased 22.4%; Year-to-Date Net Income Increased 34.5%

EX-99.1 Exhibit 99.1 rue21, inc. Announces Third Quarter Fiscal 2011 Financial Results Third Quarter Net Sales Increased 18.8%; Year-to-Date Net Sales Increased 21.5% Third Quarter Net Income Increased 22.4%; Year-to-Date Net Income Increased 34.5% Warrendale, PA – November 30, 2011 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the third quarter and fiscal year-to-date ende

November 30, 2011 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 30, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number

November 10, 2011 SC 13G

SCHEDULE 13G

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. )* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) October 31, 2011 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is f

September 9, 2011 SC 13G/A

OMB APPROVAL

OMB APPROVAL UNITED STATES OMB Number: 3235-0145 SECURITIES AND EXCHANGE COMMISSION Expires: February 28, 2009 Washington, DC 20549 Estimated average burden hours per response…11 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

September 7, 2011 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): September 7, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number

September 7, 2011 EX-99.1

Safe Harbor Statement

Exhibit 99.1 Safe Harbor Statement Safe Harbor Statement Certain statements in this presentation and responses to various questions may be ?forward-looking statements? which reflect the company?s current expectations or beliefs concerning future events. Actual results of operations may differ materially from historical results or current expectations. Any such forward-looking statements are subjec

September 1, 2011 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED JULY 30, 2011 OR o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue21,

August 24, 2011 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): August 24, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number)

August 24, 2011 EX-99.1

rue21, inc. Announces Second Quarter Fiscal 2011 Financial Results Second Quarter Net Sales Increased 21%; Year-to-Date Net Sales Increased 23% Second Quarter Net Income Increased 20%; Year-to-Date Net Income Increased 42% Second Quarter EPS $0.31 vs

EX-99.1 Exhibit 99.1 rue21, inc. Announces Second Quarter Fiscal 2011 Financial Results Second Quarter Net Sales Increased 21%; Year-to-Date Net Sales Increased 23% Second Quarter Net Income Increased 20%; Year-to-Date Net Income Increased 42% Second Quarter EPS $0.31 vs. $0.26 a year ago Warrendale, PA – August 24, 2011 – rue21, inc. [NASDAQ: RUE] today announced its financial results for the sec

July 14, 2011 8-K

Entry into a Material Definitive Agreement, Termination of a Material Definitive Agreement, Financial Statements and Exhibits, Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): July 8, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (IR

July 14, 2011 EX-10.1

LEASE BY AND BETWEEN WEST VIRGINIA ECONOMIC DEVELOPMENT AUTHORITY, AS LANDLORD, AND rue21, inc., AS TENANT INDEX TO LEASE PROVISIONS ARTICLE I - Incorporation of Preambles-Certain Definitions 1.1 Incorporation of Preambles 1.2 Certain Definitions ART

EX-10.1 Exhibit 10.1 LEASE BY AND BETWEEN WEST VIRGINIA ECONOMIC DEVELOPMENT AUTHORITY, AS LANDLORD, AND rue21, inc., AS TENANT INDEX TO LEASE PROVISIONS ARTICLE I - Incorporation of Preambles-Certain Definitions 1.1 Incorporation of Preambles 1.2 Certain Definitions ARTICLE II - Lease of Premises; Approvals; Delivery of Expansion Building; Contingency 2.1 Premises 2.2 Approvals 2.3 Delivery of Ex

July 8, 2011 SC 13G

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities and Exchange Act of 1934 Rue21, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of Event Wh

sc13g SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities and Exchange Act of 1934 Rue21, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: This Schedule i

July 8, 2011 EX-99.I

to Schedule 13G

Exhibit I to Schedule 13G Ameriprise Financial, Inc., a Delaware Corporation, is a parent holding company. The classification and identity of the relevant subsidiaries is as follows: Investment Adviser — Columbia Management Investment Advisers, LLC is an investment adviser registered under section 203 of the Investment Advisers Act of 1940.

July 8, 2011 EX-99.II

to Schedule 13G Joint Filing Agreement

exv99wii Exhibit II to Schedule 13G Joint Filing Agreement The undersigned persons agree and consent to the joint filing on their behalf of this Schedule 13G dated July 8, 2011 in connection with their beneficial ownership of Rue21, Inc.

June 15, 2011 8-K

Submission of Matters to a Vote of Security Holders

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): June 10, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I

June 10, 2011 S-3

As filed with the Securities and Exchange Commission on June 10, 2011

sv3 Table of Contents As filed with the Securities and Exchange Commission on June 10, 2011 Registration No.

June 6, 2011 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

e10vq Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.

June 2, 2011 SC 13G

UNITED STATES

CUSIP No. 781295100 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) November 12, 2009 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule i

June 2, 2011 SC 13G/A

UNITED STATES

CUSIP No. 781295100 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Amendment No. 1) Under the Securities Exchange Act of 1934 rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to whi

May 26, 2011 EX-99.1

rue21, inc. Announces First Quarter Fiscal 2011 Financial Results First Quarter 2011 Diluted EPS Increased to $0.38 from $0.23 in Q1 2010 First Quarter Net Sales Increased 25.5% and Comparable Store Sales Increased 5.2% Management Raises Fiscal 2011

Exhibit 99.1 rue21, inc. Announces First Quarter Fiscal 2011 Financial Results First Quarter 2011 Diluted EPS Increased to $0.38 from $0.23 in Q1 2010 First Quarter Net Sales Increased 25.5% and Comparable Store Sales Increased 5.2% Management Raises Fiscal 2011 Earnings Guidance Warrendale, PA ?May 26, 2011 ? rue21, inc. [NASDAQ: RUE] today announced financial results for the first quarter of fis

May 26, 2011 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 26, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware (State or other jurisdiction of Incorporation) 1-34536 (Commission File Number) 25-1311645 (IR

April 29, 2011 DEFA14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant o Check the appropriate box: o Preliminary Proxy Statement. o Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)). o Definitive Proxy Sta

April 29, 2011 DEF 14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant o Check the appropriate box: o Preliminary Proxy Statement. o Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)). þ De

April 25, 2011 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): April 21, 2011 rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware (State or other jurisdiction of Incorporation) 1-34536 (Commission File Number) 25-1311645 (

March 29, 2011 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K (Mark One) þ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended January 29, 2011 or o TRANSITION REPORT PURS

e10vk Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

March 29, 2011 EX-21.1

Subsidiaries Name Jurisdiction of Organization r services llc Virginia

exv21w1 Exhibit 21.1 Subsidiaries Name Jurisdiction of Organization r services llc Virginia 72

March 15, 2011 EX-99.1

rue21, inc. Announces Fourth Quarter and Fiscal Year 2010 Financial Results Net Sales for the Fourth Quarter of 2010 Increased 22% to $190 million Net Sales for Fiscal Year 2010 Increased 21% to $635 million EPS of $0.44 for the Fourth Quarter of 201

exv99w1 Exhibit 99.1 rue21, inc. Announces Fourth Quarter and Fiscal Year 2010 Financial Results Net Sales for the Fourth Quarter of 2010 Increased 22% to $190 million Net Sales for Fiscal Year 2010 Increased 21% to $635 million EPS of $0.44 for the Fourth Quarter of 2010 and $1.21 for Fiscal Year 2010 Warrendale, PA — March 15, 2011 — rue21, inc. [NASDAQ: RUE] today announced its financial result

March 15, 2011 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 March 15, 2011 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer

February 14, 2011 SC 13G/A

SECURITIES AND EXCHANGE COMMISSION

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G/A* (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO 13d-2(b) (Amendment No. 2)* rue21, inc. (Name of Issuer) Common Stock (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of event which requires filing of

February 11, 2011 SC 13G

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b)(c), AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO RULE 13d-2(b) (Amendmen

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b)(c), AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO RULE 13d-2(b) (Amendment No. )* rue21 inc. (Name of Issuer) COMMON STOCK (Title of Class of Securities) 781295100 (CUSIP Number) December 31, 2010 (Date of Event which Requi

December 21, 2010 EX-10.1

AMENDED AND RESTATED EMPLOYMENT AGREEMENT

EX-10.1 2 l41406exv10w1.htm EX-10.1 Exhibit 10.1 EXECUTION VERSION AMENDED AND RESTATED EMPLOYMENT AGREEMENT This Amended and Restated Employment Agreement (this “Agreement”), dated as of December 17, 2010 (the “Effective Date”), is made and entered by and between Robert Fisch (the “Executive”) and rue 21, inc., a Delaware corporation (the “Company”). RECITALS A. The Company is engaged primarily i

December 21, 2010 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 December 17, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Numb

December 9, 2010 EX-99.1

EX-99.1

EX-99.1 2 l41328exv99w1.htm EX-99.1 Exhibit 99.1 1 Safe Harbor Statement 2 2 Why Invest in rue21 3 Multi-Pronged Growth Strategy 4 Merchandise Real Estate Growth Experienced Management Team 5 Bob Fisch President, CEO and Chairman Kim Reynolds Senior VP and GMM Keith McDonough Senior VP and CFO Perry Bugnar Senior VP & Director of Stores Mike Holland Senior VP, IT Mark Chrystal Senior VP, Planning

December 9, 2010 8-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 December 9, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Regis

e8vk UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 December 9, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Em

December 8, 2010 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED OCTOBER 30, 2010 OR o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue

December 1, 2010 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 December 1, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employe

December 1, 2010 EX-99.1

rue21, inc. Announces Third Quarter Fiscal 2010 Financial Results Third Quarter Net Sales Increased 19.5% with Comparable Store Sales Increasing 1.8% Management Raises Fiscal 2010 Earnings Guidance

Exhibit 99.1 rue21, inc. Announces Third Quarter Fiscal 2010 Financial Results Third Quarter Net Sales Increased 19.5% with Comparable Store Sales Increasing 1.8% Management Raises Fiscal 2010 Earnings Guidance Warrendale, PA — December 1, 2010 — rue21, inc. [NASDAQ: RUE] today announced its financial results for the third quarter and fiscal year-to-date ended October 30, 2010. Highlights for the

September 27, 2010 EX-99.1

rue21, inc. Appoints Bruce L. Hartman to Board of Directors

Exhibit 99.1 rue21, inc. Appoints Bruce L. Hartman to Board of Directors Warrendale, PA ? September 27, 2010 (Globe Newswire) ? rue21, inc. (the ?Company?) [NASDAQ: rue], a leading specialty apparel retailer, today announced that Bruce Hartman has been appointed to join the Company?s Board of Directors and will serve on its Audit committee. Mr. Hartman, age 57, most recently served as Executive Vi

September 27, 2010 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 September 27, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Emplo

September 10, 2010 SC 13G

OMB APPROVAL

OMB APPROVAL UNITED STATES OMB Number: 3235-0145 SECURITIES AND EXCHANGE COMMISSION Expires: February 28, 2009 Washington, DC 20549 Estimated average burden hours per response…11 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

September 3, 2010 EX-10.1

SECOND AMENDMENT TO LEASE

exv10w1 Exhibit 10.1 SECOND AMENDMENT TO LEASE THIS SECOND AMENDMENT TO LEASE (the “Second Amendment”), dated and effective as of June 11, 2010, by and between the West Virginia Economic Development Authority, a West Virginia public corporation and government instrumentality, having its principal office at 160 Association Drive, Charleston, West Virginia 25311-1217 (hereinafter referred to as “Lan

September 3, 2010 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

e10vq Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.

August 25, 2010 EX-99.1

rue21, inc. Announces Second Quarter Fiscal 2010 Financial Results Second Quarter Net Income Increased 20% Year-to-Date Net Income increased 47% Gross Margin Gains of 220 bps for the Quarter and 240 bps Year-to-Date

Exhibit 99.1 rue21, inc. Announces Second Quarter Fiscal 2010 Financial Results Second Quarter Net Income Increased 20% Year-to-Date Net Income increased 47% Gross Margin Gains of 220 bps for the Quarter and 240 bps Year-to-Date Warrendale, PA — August 25, 2010 — rue21, inc. [NASDAQ: RUE] today announced its financial results for the second quarter and fiscal year-to-date ended July 31, 2010. High

August 25, 2010 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 August 25, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer

June 16, 2010 8-K

Submission of Matters to a Vote of Security Holders

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 June 11, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer I

June 3, 2010 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED MAY 1, 2010 OR o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO COMMISSION FILE NUMBER 1-34536 rue21, i

May 26, 2010 8-K

Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 May 26, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer Id

May 26, 2010 EX-99.1

rue21, inc. Announces First Quarter Fiscal 2010 Financial Results First Quarter Net Income Increased 95% First Quarter Net Sales Increased 28% and Comparable Store Sales Increased 7.7% Management Raises Fiscal 2010 Earnings Guidance

exv99w1 Exhibit 99.1 rue21, inc. Announces First Quarter Fiscal 2010 Financial Results First Quarter Net Income Increased 95% First Quarter Net Sales Increased 28% and Comparable Store Sales Increased 7.7% Management Raises Fiscal 2010 Earnings Guidance Warrendale, PA —May 26, 2010 — rue21, inc. [NASDAQ: RUE] today announced financial results for the first quarter of fiscal 2010 ending May 1, 2010

April 30, 2010 DEF 14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant þ Filed by a Party other than the Registrant o Check the appropriate box: o Preliminary Proxy Statement. o Confidential, for Use of the Commission Only

March 31, 2010 EX-21.1

Subsidiaries Name Jurisdiction of Organization r services llc Virginia

Exhibit 21.1 Subsidiaries Name Jurisdiction of Organization r services llc Virginia 74

March 31, 2010 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K (Mark One) þ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended January 30, 2010 or o TRANSITION REPORT PURS

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 10-K (Mark One) ? ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended January 30, 2010 or o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number 1-34536

March 16, 2010 EX-99.1

rue21, inc. Announces Fourth Quarter Fiscal 2009 Financial Results Fourth Quarter Net Income Increased 68% Fourth Quarter Total Sales increased 30% Fourth Quarter EPS of $0.32 Fourth Quarter Adjusted EPS of $0.36 Full Year 2009 Net Income Increased 7

Exhibit 99.1 rue21, inc. Announces Fourth Quarter Fiscal 2009 Financial Results Fourth Quarter Net Income Increased 68% Fourth Quarter Total Sales increased 30% Fourth Quarter EPS of $0.32 Fourth Quarter Adjusted EPS of $0.36 Full Year 2009 Net Income Increased 74% Warrendale, PA ? March 16, 2010 ? rue21, inc. [NASDAQ: rue] today announced financial results for the fourth quarter and fiscal year e

March 16, 2010 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 March 16, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer

March 1, 2010 424B1

6,053,877 Shares rue21, inc. Common Stock

e424b1 Table of Contents Filed pursuant to Rule 424(b)(1) Registration No. 333-164902 Registration No. 333-165082 6,053,877 Shares rue21, inc. Common Stock The selling stockholders identified in this prospectus, which include certain members of our management, are offering all of the shares offered hereby and will receive all of the proceeds from the offering. We will not receive any proceeds from

February 26, 2010 EX-1.1

rue21, inc. (a Delaware corporation) 6,053,877 Shares of Common Stock PURCHASE AGREEMENT

Exhibit 1.1 rue21, inc. (a Delaware corporation) 6,053,877 Shares of Common Stock PURCHASE AGREEMENT Dated: February 25, 2010 rue21, inc. (a Delaware corporation) 6,053,877 Shares of Common Stock (Par Value $0.001 Per Share) PURCHASE AGREEMENT February 25, 2010 Merrill Lynch, Pierce, Fenner & Smith Incorporated Goldman, Sachs & Co. J.P. Morgan Securities Inc. as Representatives of the several Unde

February 26, 2010 8-K

Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 25, 2010 rue21, inc. (Exact name of registrant as specified in its charter) Delaware (State or other jurisdiction of incorporation) 001-34536 (Commission File Number) 25-1311

February 25, 2010 S-1MEF

As filed with the Securities and Exchange Commission on February 25, 2010

As filed with the Securities and Exchange Commission on February 25, 2010 No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM S-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 5600 25-1311645 (State or other jurisdiction of incorporation or organization) (Primary Standard Industr

February 22, 2010 EX-24.2

POWER OF ATTORNEY

exv24w2 Exhibit 24.2 POWER OF ATTORNEY KNOW ALL MEN BY THESE PRESENTS, that Macon F. Brock Jr. constitutes and appoints Robert N. Fisch and Keith A. McDonough, and each of them, his true and lawful attorney-in-fact and agent, with full power of substitution and revocation, for him and in his name, place and stead, in any and all capacities, to execute any or all amendments including any post-effec

February 22, 2010 EX-1.1

rue21, inc. (a Delaware corporation) 5,063,563 Shares of Common Stock PURCHASE AGREEMENT

rue21, inc. (a Delaware corporation) 5,063,563 Shares of Common Stock PURCHASE AGREEMENT Dated: February [?], 2010 rue21, inc. (a Delaware corporation) 5,063,563 Shares of Common Stock (Par Value $0.001 Per Share) PURCHASE AGREEMENT February [?], 2010 Merrill Lynch, Pierce, Fenner & Smith Incorporated Goldman, Sachs & Co. J.P. Morgan Securities Inc. as Representatives of the several Underwriters n

February 22, 2010 S-1/A

As filed with the Securities and Exchange Commission on February 22, 2010

sv1za Table of Contents As filed with the Securities and Exchange Commission on February 22, 2010 No.

February 19, 2010 EX-4.1

AMENDED AND RESTATED CERTIFICATE OF INCORPORATION rue21, inc.

exv4w1 Exhibit 4.1 AMENDED AND RESTATED CERTIFICATE OF INCORPORATION OF rue21, inc. rue21, inc., a corporation organized and existing under and by virtue of the provisions of the General Corporation Law of the State of Delaware (the “General Corporation Law”), DOES HEREBY CERTIFY: FIRST: that the name of this corporation is rue21, inc. and that the Certificate of Incorporation of this corporation

February 19, 2010 EX-4.4

rue21, inc. 2009 OMNIBUS INCENTIVE PLAN

Exhibit 4.4 rue21, inc. 2009 OMNIBUS INCENTIVE PLAN rue21, inc. 2009 OMNIBUS INCENTIVE PLAN TABLE OF CONTENTS ARTICLE I PURPOSE 1 ARTICLE II DEFINITIONS 1 ARTICLE III ADMINISTRATION 8 ARTICLE IV SHARE LIMITATION 10 ARTICLE V ELIGIBILITY 13 ARTICLE VI STOCK OPTIONS 14 ARTICLE VII STOCK APPRECIATION RIGHTS 17 ARTICLE VIII RESTRICTED STOCK 20 ARTICLE IX PERFORMANCE AWARDS 23 ARTICLE X OTHER STOCK-BAS

February 19, 2010 EX-24.2

POWER OF ATTORNEY

exv24w2 Exhibit 24.2 POWER OF ATTORNEY KNOW ALL PERSONS BY THESE PRESENTS, that Macon F. Brock Jr. hereby constitutes and appoints Robert N. Fisch and Keith A. McDonough, and each of them individually, with full power of substitution and resubstitution, his true and lawful attorney-in fact and agent, with full powers to each of them to sign for him, in his name and in the capacity indicated below,

February 19, 2010 EX-4.3

rue21, inc. SECOND AMENDED AND RESTATED 2003 OWNERSHIP INCENTIVE PLAN

Exhibit 4.3 rue21, inc. SECOND AMENDED AND RESTATED 2003 OWNERSHIP INCENTIVE PLAN 1. Purposes: The purposes of this Plan are (i) to secure for the Company the benefits of incentives inherent in ownership of Shares by Eligible Persons, (ii) to encourage Eligible Persons to increase their interest in the future growth and prosperity of the Company and to stimulate and sustain constructive and imagin

February 19, 2010 S-8 POS

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 POST-EFFECTIVE AMENDMENT NO. 1 TO FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 25-13

sv8pos As filed with the Securities and Exchange Commission on February 19, 2010 Registration No.

February 19, 2010 EX-4.2

AMENDED AND RESTATED BY-LAWS rue21, inc. A Delaware corporation (Adopted as of November 12, 2009) ARTICLE I

exv4w2 Exhibit 4.2 AMENDED AND RESTATED BY-LAWS OF rue21, inc. A Delaware corporation (Adopted as of November 12, 2009) ARTICLE I OFFICES Section 1. Registered Office. The registered office of rue21, inc. (the “Corporation”) in the State of Delaware shall be located at 160 Greentree Drive, Suite 101, in the City of Dover, County of Kent, Delaware 19904. The name of its registered agent at such add

February 16, 2010 EX-99.1

rue21, inc. Names Macon F. Brock to

EX-99.1 2 l38870exv99w1.htm EX-99.1 Exhibit 99.1 rue21, inc. Names Macon F. Brock to Board of Directors WARRENDALE, Pa., Feb. 16, 2010 (GLOBE NEWSWIRE) — rue21, inc. (Nasdaq:rue) today announced the election of Macon F. Brock to its Board of Directors. Bob Fisch, Chief Executive Officer commented, “We are very pleased to add to our Board an experienced executive and entrepreneur of the caliber of

February 16, 2010 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 February 16, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employ

February 12, 2010 8-K

Regulation FD Disclosure

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): February 12, 2010 rue21, inc. (Exact name of registrant as specified in its charter) Delaware (State or other jurisdiction of incorporation) 001-34536 (Commission File Number) 25-1311

February 12, 2010 S-1

As filed with the Securities and Exchange Commission on February 12, 2010

Table of Contents As filed with the Securities and Exchange Commission on February 12, 2010 No.

January 19, 2010 S-8

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 25-1311645 (State or other jurisdiction

S-8 1 l38571sv8.htm FORM S-8 As filed with the Securities and Exchange Commission on January 19, 2010 Registration No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 25-1311645 (State or other jurisdiction of (I.R.S. Employer incor

January 6, 2010 EX-99.2

rue21, inc. Announces Participation in the 12th Annual ICR XChange Conference

exv99w2 Exhibit 99.2 rue21, inc. Announces Participation in the 12th Annual ICR XChange Conference Warrendale, PA — January 6, 2010 — rue21, inc. [NASDAQ: rue] today announced that the Company will be presenting at the 12th Annual ICR XChange Conference held at the St. Regis Monarch Beach Resort & Spa in Dana Point, California on Wednesday, January 13, 2010 at 8:25 am Pacific Standard Time. Robert

January 6, 2010 EX-99.1

rue21, inc. Raises Guidance for Fourth Quarter of Fiscal 2009

EX-99.1 2 l38447exv99w1.htm EX-99.1 Exhibit 99.1 rue21, inc. Raises Guidance for Fourth Quarter of Fiscal 2009 Warrendale, PA — January 6, 2010 — rue21, inc. [NASDAQ: rue] today announced that the Company is raising its guidance for the fourth quarter of fiscal 2009 ending January 30, 2010. For the fourth quarter of fiscal 2009, the Company now expects diluted earnings per share to be in the range

January 6, 2010 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 January 6, 2010 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employer

December 16, 2009 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549-1004 FORM 10-Q þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

e10vq Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.

December 8, 2009 8-K

Results of Operations and Financial Condition

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 December 8, 2009 (Date of earliest event reported) rue21, inc. (Exact Name of Registrant as Specified in its Charter) Delaware 1-34536 25-1311645 (State or other jurisdiction of Incorporation) (Commission File Number) (I.R.S. Employe

December 8, 2009 EX-99.1

rue21, inc. Announces Third Quarter Fiscal 2009 Financial Results Third Quarter Net Income Increases 107%

exv99w1 Exhibit 99.1 rue21, inc. Announces Third Quarter Fiscal 2009 Financial Results Third Quarter Net Income Increases 107% Warrendale, PA — December 8, 2009 — rue21, inc. [NASDAQ: rue] today announced financial results for the third quarter and fiscal year-to-date 2009. Highlights for the thirteen weeks ended October 31, 2009: • Net sales for the third quarter ended October 31, 2009 increased

December 1, 2009 EX-10.3

FIRST AMENDMENT TO INTELLECTUAL PROPERTY SECURITY AGREEMENT

exv10w3 Exhibit 10. 3 FIRST AMENDMENT TO INTELLECTUAL PROPERTY SECURITY AGREEMENT This First Amendment to Intellectual Property Security Agreement (this “First Amendment”) is made as of this 24th day of November, 2009 by and among: rue21, inc., a Delaware corporation, for itself and as agent (in such capacity, the “Lead Borrower”) for the other Borrowers from time to time party to the Credit Agree

December 1, 2009 8-K

Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 24, 2009 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 001-34536 25-1311645 (State or other jurisdiction (Commission File Number) (IRS Employer

December 1, 2009 EX-10.2

FIRST AMENDMENT TO SECURITY AGREEMENT

exv10w2 Exhibit 10.2 FIRST AMENDMENT TO SECURITY AGREEMENT This First Amendment to Security Agreement (this “First Amendment”) is made as of this 24th day of November, 2009 by and among: rue21, inc., a Delaware corporation, for itself and as agent (in such capacity, the “Lead Borrower”) for the other Borrowers from time to time party to the Credit Agreement (as defined below); r services llc, a Vi

December 1, 2009 EX-10.1

FIRST AMENDMENT TO CREDIT AGREEMENT

exv10w1 Exhibit 10.1 FIRST AMENDMENT TO CREDIT AGREEMENT This First Amendment to Credit Agreement (this “First Amendment”) is made as of this 24th day of November, 2009 by and among: rue21, inc., a Delaware corporation, for itself and as agent (in such capacity, the “Lead Borrower”) for the other Borrowers from time to time party to the Credit Agreement (as defined below); r services llc, a Virgin

November 24, 2009 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 20, 2009 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 001-34536 25-1311645 (State or other jurisdiction of incorporation) (Commission File Numb

November 24, 2009 EX-99.1

rue21 Appoints Arnold S. Barron to Board of Directors

EX-99.1 2 l38149exv99w1.htm EX-99.1 Exhibit 99.1 rue21 Appoints Arnold S. Barron to Board of Directors PITTSBURGH, Pennsylvania, November 23, 2009 — rue21, inc. (NASDAQ: rue) today announced that Arnold S. Barron, former Senior Executive Vice President, Group President of The TJX Companies, has been appointed to serve as an independent member of the Company’s Board of Directors. Mr. Barron fills a

November 24, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 18, 2009 8-K

Entry into a Material Definitive Agreement, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 12, 2009 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 001-34536 25-1311645 (State or other jurisdiction (Commission File Number) (IRS Employer

November 18, 2009 EX-1.1

rue21, inc. (a Delaware corporation) 6,765,437 Shares of Common Stock PURCHASE AGREEMENT

exv1w1 Exhibit 1.1 EXECUTION VERSION rue21, inc. (a Delaware corporation) 6,765,437 Shares of Common Stock PURCHASE AGREEMENT Dated: November 12, 2009 rue21, inc. (a Delaware corporation) 6,765,437 Shares of Common Stock (Par Value $0.001 Per Share) PURCHASE AGREEMENT November 12, 2009 Merrill Lynch, Pierce, Fenner & Smith Incorporated Goldman, Sachs & Co. J.P. Morgan Securities Inc. as Representa

November 16, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 13, 2009 424B4

6,765,437 Shares rue21, inc. Common Stock

Table of Contents Filed Pursuant to Rule 424(b)(4) Registration No. 333-161850 6,765,437 Shares rue21, inc. Common Stock This is the initial public offering of shares of common stock of rue21, inc. rue21, inc. is offering 1,650,000 shares of common stock. The selling stockholders identified in this prospectus are offering an additional 5,115,437 shares of common stock. The initial public offering

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS CAUTION TO THE PRINCIPAL: YOUR POWER OF ATTORNEY IS AN IMPORTANT DOCUMENT.

November 12, 2009 CORRESP

[Letterhead of Goldman, Sachs & Co.]

[Letterhead of Goldman, Sachs & Co.] November 12, 2009 U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Mail Stop 3561 Re: rue21, inc. (the “Company”) Registration Statement on Form S-1 (File No. 333-161850) Ladies and Gentlemen: As Representatives of the several underwriters of the proposed public offering of up to 7,780,252 shares

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 CORRESP

rue21, inc. 800 Commonwealth Drive Suite 100 Warrendale, Pennsylvania 15086

rue21, inc. 800 Commonwealth Drive Suite 100 Warrendale, Pennsylvania 15086 November 12, 2009 VIA EDGAR U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street N.E. Washington, D.C. 20549 Attn: Mr. John Reynolds Re: rue21, inc. Registration Statement on Form S-1 File Number 333-161850 Ladies and Gentlemen: Pursuant to Rule 461 of the Securities Act of 1933, as amended,

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS NOTICE TO PRINCIPALS IN THE STATE OF NEW YORK: Required Pursuant To Section 5-1501B of the New York General Obligations Law Subd.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS CAUTION TO THE PRINCIPAL: YOUR POWER OF ATTORNEY IS AN IMPORTANT DOCUMENT.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS CAUTION TO THE PRINCIPAL: YOUR POWER OF ATTORNEY IS AN IMPORTANT DOCUMENT.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS KNOW ALL BY THESE PRESENTS, that the undersigned hereby makes, constitutes and appoints Keith A.

November 12, 2009 EX-24

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS

POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS CAUTION TO THE PRINCIPAL: YOUR POWER OF ATTORNEY IS AN IMPORTANT DOCUMENT.

November 10, 2009 CORRESP

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 10, 2009

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 10, 2009 VIA EDGAR AND OVERNIGHT DELIVERY U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Mail Stop 3561 Attention: Mr. John Reynolds Ms. P

November 10, 2009 EX-4.1

COMMON STOCK COMMON STOCK $0.001 PAR VALUE [Graphic] INCORPORATED UNDER THE SEE REVERSE FOR CERTAIN LAWS DEFINITIONS OF THE STATE OF DELAWARE RUE21, INC.

exv4w1 EXHIBIT 4.1 COMMON STOCK COMMON STOCK $0.001 PAR VALUE [Graphic] INCORPORATED UNDER THE SEE REVERSE FOR CERTAIN LAWS DEFINITIONS OF THE STATE OF DELAWARE RUE21, INC. THIS CERTIFIES THAT IS THE OWNER OF FULLY PAID AND NONASSESSABLE SHARES OF RUE21, INC. transferable on the books of the Corporation by the holder hereof in person or by duly authorized attorney upon surrender of this certificat

November 10, 2009 8-A12B

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-A FOR REGISTRATION OF CERTAIN CLASSES OF SECURITIES PURSUANT TO SECTION 12(b) or (g) OF THE SECURITIES EXCHANGE ACT OF 1934 rue21, inc. (Exact name of registrant as specif

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-A FOR REGISTRATION OF CERTAIN CLASSES OF SECURITIES PURSUANT TO SECTION 12(b) or (g) OF THE SECURITIES EXCHANGE ACT OF 1934 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 25-1311645 (State or Other Jurisdiction of Incorporation or Organization) (I.R.S. Employer Identificati

November 10, 2009 S-1/A

As filed with the Securities and Exchange Commission on November 10, 2009

Table of Contents As filed with the Securities and Exchange Commission on November 10, 2009 No.

November 9, 2009 EX-10.17

INDEMNIFICATION AGREEMENT

exv10w17 Exhibit 10.17 INDEMNIFICATION AGREEMENT This Indemnification Agreement (this “Agreement”), dated as of [ ], 2009, by and between rue21, inc., a Delaware corporation (the “Company”) and [ ] (the “Indemnitee”). RECITALS A. It is reasonable, prudent and in the best interests of the Company and its stockholders for the Company contractually to obligate itself to indemnify persons serving as o

November 9, 2009 CORRESP

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 9, 2009

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 9, 2009 VIA EDGAR AND OVERNIGHT DELIVERY U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Mail Stop 3561 Attention: Mr. John Reynolds Ms. Pa

November 9, 2009 S-1/A

As filed with the Securities and Exchange Commission on November 9, 2009

As filed with the Securities and Exchange Commission on November 9, 2009 No. 333-161850 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 AMENDMENT NO. 4 TO FORM S-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 rue21, inc. (Exact name of registrant as specified in its charter) Delaware 5600 25-1311645 (State or other jurisdiction of incorporation or organization) (

November 9, 2009 CORRESP

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 9, 2009

corresp 601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 9, 2009 VIA EDGAR AND OVERNIGHT DELIVERY U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Mail Stop 3561 Attention: Mr. John Reynold

November 9, 2009 EX-3.4

AMENDED AND RESTATED BY-LAWS rue21, inc. A Delaware corporation (Adopted as of November [?], 2009) ARTICLE I

Exhibit 3.4 AMENDED AND RESTATED BY-LAWS OF rue21, inc. A Delaware corporation (Adopted as of November [?], 2009) ARTICLE I OFFICES Section 1. Registered Office. The registered office of rue21, inc. (the ?Corporation?) in the State of Delaware shall be located at 160 Greentree Drive, Suite 101, in the City of Dover, County of Kent, Delaware 19904. The name of its registered agent at such address i

November 9, 2009 EX-10.12

INDEMNIFICATION AGREEMENT

EX-10.12 5 y37428a4exv10w12.htm EX-10.12 Exhibit 10.12 INDEMNIFICATION AGREEMENT This Indemnification Agreement (this “Agreement”), dated as of [ ], 2009, by and between rue21, inc., a Delaware corporation (the “Company”) and [ ] (the “Indemnitee”). RECITALS A. It is reasonable, prudent and in the best interests of the Company and its stockholders for the Company contractually to obligate itself t

November 9, 2009 EX-21.1

Subsidiaries Name Jurisdiction of Organization r services llc Virginia

exv21w1 Exhibit 21.1 Subsidiaries Name Jurisdiction of Organization r services llc Virginia

November 9, 2009 EX-3.3

AMENDED AND RESTATED CERTIFICATE OF INCORPORATION rue21, inc.

Exhibit 3.3 AMENDED AND RESTATED CERTIFICATE OF INCORPORATION OF rue21, inc. rue21, inc., a corporation organized and existing under and by virtue of the provisions of the General Corporation Law of the State of Delaware (the ?General Corporation Law?), DOES HEREBY CERTIFY: FIRST: that the name of this corporation is rue21, inc. and that the Certificate of Incorporation of this corporation was ori

November 2, 2009 EX-10.15

RESTRICTED STOCK UNIT AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * *

exv10w15 Exhibit 10.15 RESTRICTED STOCK UNIT AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * * Participant: Grant Date: Number of Restricted Stock Units granted: * * * * * THIS RESTRICTED STOCK UNIT AWARD AGREEMENT (this “Agreement”), dated as of the Grant Date specified above, is entered into by and between rue21, Inc., a company organized in the State of Delaware (the “

November 2, 2009 S-1/A

As filed with the Securities and Exchange Commission on November 2, 2009

Table of Contents As filed with the Securities and Exchange Commission on November 2, 2009 No.

November 2, 2009 EX-1.1

rue21, inc. (a Delaware corporation) [?] Shares of Common Stock FORM OF PURCHASE AGREEMENT

Exhibit 1.1 rue21, inc. (a Delaware corporation) [?] Shares of Common Stock FORM OF PURCHASE AGREEMENT Dated: November [?], 2009 rue21, inc. (a Delaware corporation) [?] Shares of Common Stock (Par Value $0.001 Per Share) PURCHASE AGREEMENT November [?], 2009 Merrill Lynch, Pierce, Fenner & Smith Incorporated Goldman, Sachs & Co. J.P. Morgan Securities Inc. as Representatives of the several Underw

November 2, 2009 CORRESP

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 2, 2009

601 Lexington Avenue New York, New York 10022 Joshua N. Korff To Call Writer Directly: (212) 446-4800 Facsimile: (212) 446-4943 (212) 446-4900 [email protected] www.kirkland.com November 2, 2009 VIA EDGAR AND OVERNIGHT DELIVERY U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Mail Stop 3561 Attention: Mr. John Reynolds Ms. Pa

November 2, 2009 EX-99.1

Consent of Director Nominee

exv99w1 Exhibit 99.1 Consent of Director Nominee rue21, inc. has filed a Registration Statement on Form S-1 (File No. 333-161850) with the Securities and Exchange Commission under the Securities Act of 1933, as amended (the “Securities Act”), in connection with the initial public offering of common stock of rue21, inc. In connection therewith, I hereby consent, pursuant to Rule 438 of the Securiti

November 2, 2009 EX-10.4

RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN ARTICLE I PURPOSE

EX-10.4 3 y37428a3exv10w4.htm EX-10.4 Exhibit 10.4 RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN ARTICLE I PURPOSE The purpose of this rue21, Inc. 2009 Omnibus Incentive Plan is to enhance the profitability and value of the Company for the benefit of its stockholders by enabling the Company to offer Eligible Individuals cash and stock-based incentives in order to attract, retain and reward such individu

November 2, 2009 EX-10.13

NONQUALIFIED STOCK OPTION AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * *

exv10w13 Exhibit 10.13 NONQUALIFIED STOCK OPTION AGREEMENT PURSUANT TO THE RUE21, INC. 2009 OMNIBUS INCENTIVE PLAN * * * * * Participant: Grant Date: Per Share Exercise Price: $ Number of Shares subject to this Option: * * * * * THIS NON-QUALIFIED STOCK OPTION AWARD AGREEMENT (this “Agreement”), dated as of the Grant Date specified above, is entered into by and between rue21, Inc., a company organ

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