YUME / YuMe, Inc. - Pengajuan SECLaporan Tahunan, Pernyataan Proksi

YuMe, Inc.
US ˙ NYSE
HINDI NA ACTIVE ANG SIMBONG ITO

Mga Batayang Estadistika
CIK 1415624
SEC Filings
All companies that sell securities in the United States must register with the Securities and Exchange Commission (SEC) and file reports on a regular basis. These reports include company annual reports (10K, 10Q), news updates (8K), investor presentations (found in 8Ks), insider trades (form 4), ownership reports (13D, and 13G), and reports related to the specific securities sold, such as registration statements and prospectus. This page shows recent SEC filings related to YuMe, Inc.
SEC Filings (Chronological Order)
Halaman ini menyediakan daftar lengkap dan kronologis dari Pengajuan SEC, tidak termasuk pengajuan kepemilikan yang kami sediakan di tempat lain.
February 16, 2018 15-12B

YUME / YuMe, Inc. 15-12B

15-12B UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 15 CERTIFICATION AND NOTICE OF TERMINATION OF REGISTRATION UNDER SECTION 12(G) OF THE SECURITIES EXCHANGE ACT OF 1934 OR SUSPENSION OF DUTY TO FILE REPORTS UNDER SECTIONS 13 AND 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934. Commission File Number: 001-36039 Redwood Merger Sub II, Inc. (successor in interest to YuMe

February 12, 2018 SC 13G/A

YUME / YuMe, Inc. / KHOSLA VINOD - SC 13 Passive Investment

SC 13 UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

February 12, 2018 EX-99.1

JOINT FILING AGREEMENT

EX-99.1 2 d535373dex991.htm EX-99.1 Exhibit 99.1 JOINT FILING AGREEMENT Pursuant to Rule 13d-1(k)(1) under the Securities Exchange Act of 1934, as amended, the undersigned hereby agree that only one statement containing the information required by Schedule 13G need be filed with respect to the ownership by each of the undersigned of the shares of Common Stock of YuMe, Inc. Dated: February 12, 2018

February 6, 2018 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - YUME, INC. Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D/A (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 10)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) DARREN C. WALLIS AVI PA

February 5, 2018 EX-99.1

POWER OF ATTORNEY

EX-99.1 2 tv484714ex99-1.htm POWER OF ATTORNEY Exhibit 99.1 POWER OF ATTORNEY Each of the undersigned constitutes and appoints Anne G. Plimpton and Michael Boykins as the undersigned’s true and lawful attorneys-in-fact and agents, with full power of substitution and resubstitution, for the undersigned and in the undersigned’s name, place and stead, to sign any and all Securities and Exchange Commi

February 5, 2018 SC 13G/A

YUME / YuMe, Inc. / Toscafund Asset Management LLP - SC 13G/A Passive Investment

SC 13G/A 1 tv484712sc-13ga.htm SC 13G/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.1 ) YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) January 30, 2018 (Date of Event which Requires Filing of this Statement) Check the appropriate box t

February 5, 2018 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 10)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX Capital A

February 2, 2018 EX-99.25

EX-99.25

EX-99.25 2 ruleprovisionnotice.htm NOTIFICATION OF THE REMOVAL FROM LISTING AND REGISTRATION OF THE STATED SECURITIES The New York Stock Exchange hereby notifies the SEC of its intention to remove the entire class of the stated securities from listing and registration on the Exchange at the opening of business on February 13, 2018, pursuant to the provisions of Rule 12d2-2 (a). [ X ] 17 CFR 240.12

February 2, 2018 EX-10.1

Separation Agreement dated as of February 1, 2018, by and between YuMe and Paul Porrini.

EX-10.1 4 d726926dex101.htm EX-10.1 Exhibit 10.1 Separation Agreement This Separation Agreement (“Agreement”) is made by and between Paul Porrini, an individual (the “Executive”) and YuMe, Inc. (the “Company”) (collectively the “Parties”), effective on the eighth calendar day after the date this Agreement is signed by the Executive (the “Effective Date”). The Executive must sign and return this Ag

February 2, 2018 EX-10.2

Separation Agreement dated as of February 1, 2018, by and between YuMe and Ayyappan Sankaran.

EX-10.2 Exhibit 10.2 Separation Agreement This Separation Agreement (?Agreement?) is made by and between Ayyappan Sankaran, an individual (the ?Executive?) and YuMe, Inc. (the ?Company?) (collectively the ?Parties?), effective on the eighth calendar day after the date this Agreement is signed by the Executive (the ?Effective Date?). The Executive must sign and return this Agreement within forty-fi

February 2, 2018 EX-3.2

Amended and Restated Bylaws of Redwood Merger Sub II, Inc.

EX-3.2 3 d726926dex32.htm EX-3.2 Exhibit 3.2 Adopted February 1, 2018 REDWOOD MERGER SUB II, INC. (the “Corporation”) BY-LAWS OFFICES The registered office of the Corporation shall be in the City of Wilmington, County of New Castle, State of Delaware or such other place as may be determined by the board of directors. The Corporation may also have offices at such other places, both within and outsi

February 2, 2018 SC 14D9/A

YUME / YuMe, Inc. AMENDMENT NO. 3 TO SCHEDULE 14D9

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 SCHEDULE 14D-9 Solicitation/Recommendation Statement Under Section 14(d)(4) of the Securities Exchange Act of 1934 (Amendment No.

February 2, 2018 S-8 POS

YUME / YuMe, Inc. S-8 POS

S-8 POS As filed with the Securities and Exchange Commission on February 2, 2018 Registration No.

February 2, 2018 S-8 POS

YUME / YuMe, Inc. S-8 POS

S-8 POS 1 d726920ds8pos.htm S-8 POS As filed with the Securities and Exchange Commission on February 2, 2018 Registration No. 333-190419 Registration No. 333-194842 Registration No. 333-202031 Registration No. 333-210088 Registration No. 333-216623 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Post-Effective Amendment No. 1 to Form S-8 Registration Statement No. 333-19041

February 2, 2018 S-8 POS

YUME / YuMe, Inc. S-8 POS

S-8 POS As filed with the Securities and Exchange Commission on February 2, 2018 Registration No.

February 2, 2018 EX-3.1

Amended and Restated Certificate of Incorporation of Redwood Merger Sub II, Inc.

EX-3.1 Exhibit 3.1 AMENDED AND RESTATED CERTIFICATE OF INCORPORATION OF REDWOOD MERGER SUB II, INC. A Delaware Corporation Redwood Merger Sub II, Inc., a corporation organized and existing under the General Corporation Law of the State of Delaware (the ?General Corporation Law?) hereby certifies as follows: 1. That this corporation was originally incorporated on August 29, 2017 under the name Redw

February 2, 2018 S-8 POS

YUME / YuMe, Inc. S-8 POS

S-8 POS As filed with the Securities and Exchange Commission on February 2, 2018 Registration No.

February 2, 2018 EX-99.A5XVII

3 Metric Q1 2017 Q2 2017 Q3 2017 Q1 2018 Q2 2018 Q3 2018 Volume Billions 3,515.5 3,953.9 6,101.4 7,817.4 8,933.0 8,263.8 Desktop2 % 50.0 52.5 48.8 36.0 41.2 42.1 Mobile2 % 50.0 47.5 51.2 64.1 58.8 58.0 Fill Rate3 % 0.52 0.64 0.30 0.20 0.30 0.35 Price

EX-99.A5XVII 2 d533606dex99a5xvii.htm EXHIBIT (A)(5)(XVII) Exhibit (a)(5)(xvii) RHYTHMONE PLC SUCCESSFULLY COMPLETES EXCHANGE OFFER TO ACQUIRE YUME, INC., ANNOUNCES DIRECTORATE CHANGES AND Q3 TRADING UPDATE London, England and San Francisco, CA – 2 February 2018– RhythmOne plc (LSE AIM: RTHM, “Company” or “RhythmOne”), a global advertising technology company, is pleased to announce that the tender

February 2, 2018 EX-10.3

Separation Agreement dated as of February 1, 2018, by and between YuMe and Tony Carvalho.

EX-10.3 Exhibit 10.3 Separation Agreement This Separation Agreement (?Agreement?) is made by and between Tony Carvalho, an individual (the ?Executive?) and YuMe, Inc. (the ?Company?) (collectively the ?Parties?), effective on the eighth calendar day after the date this Agreement is signed by the Executive (the ?Effective Date?). The Executive must sign and return this Agreement within forty-five (

February 2, 2018 SC TO-T/A

YUME / YuMe, Inc. SC TO-T/A

SC TO-T/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 4 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MERGER SUB I, INC. (Offeror) RHYTHMONE PLC (Parent of Offeror) (Names of Filing Persons) COMMON STOCK, $0.001 PAR VALUE (Title

February 2, 2018 S-8 POS

YUME / YuMe, Inc. S-8 POS

S-8 POS 1 d726920ds8pos.htm S-8 POS As filed with the Securities and Exchange Commission on February 2, 2018 Registration No. 333-190419 Registration No. 333-194842 Registration No. 333-202031 Registration No. 333-210088 Registration No. 333-216623 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Post-Effective Amendment No. 1 to Form S-8 Registration Statement No. 333-19041

February 2, 2018 8-K

Changes in Control of Registrant, Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year, Material Modification to Rights of Security Holders, Notice of Delisting or Failure to Satisfy a Continued Listing Rule or Standard; Transfer of Listing, Financial Statements and Exhibits, Completion of Acquisition or Disposition of Assets

Form 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 February 1, 2018 Date of Report (date of earliest event reported) Redwood Merger Sub II, Inc.

January 29, 2018 SC TO-T/A

YUME / YuMe, Inc. SC TO-T/A

SC TO-T/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 3 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MERGER SUB I, INC. (Offeror) RHYTHMONE PLC (Parent of Offeror) (Names of Filing Persons) COMMON STOCK, $0.001 PAR VALUE (Title

January 29, 2018 425

YUME / YuMe, Inc. 425 (Prospectus)

425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

January 26, 2018 SC 14D9/A

YUME / YuMe, Inc. AMENDMENT NO. 2 TO SCHEDULE 14D9

Amendment No. 2 to Schedule 14D9 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 SCHEDULE 14D-9 Solicitation/Recommendation Statement Under Section 14(d)(4) of the Securities Exchange Act of 1934 (Amendment No. 2) YuMe, Inc. (Name of Subject Company) YuMe, Inc. (Name of Person(s) Filing Statement) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B1

January 26, 2018 SC TO-T/A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 2 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Comp

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 2 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MERGER SUB I, INC. (Offeror) RHYTHMONE PLC (Parent of Offeror) (Names of Filing Persons) COMMON STOCK, $0.001 PAR VALUE (Title of Class o

January 16, 2018 EX-99.(A)(5)(G)

UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA DAVID FEUERBORN, an individual, Case No. 3:18-cv-00197 Plaintiff, COMPLAINT FOR VIOLATION OF THE FEDERAL SECURITIES LAWS v. YUME, INC., PAUL PORRINI, MITCHELL JURY TRIAL DEMANDED HA

EX-99.(a)(5)(g) Exhibit (a)(5)(G) Rosemary M. Rivas (State Bar No. 209147) Email: [email protected] LEVI & KORSINSKY, LLP 44 Montgomery Street, Suite 650 San Francisco, California 94104 Telephone: (415) 291-2420 Facsimile: (415) 484-1294 Donald J. Enright (to be admitted pro hac vice) Email: [email protected] LEVI & KORSINSKY, LLP 1101 30th Street NW, Suite 115 Washington, DC 20007 Tel: (202) 524-4290

January 16, 2018 EX-99.(A)(5)(I)

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA GORDON BRIGHT, Individually and on ) Case No.: Behalf of All Others Similarly Situated, ) ) Plaintiff, ) CLASS ACTION COMPLAINT FOR ) VIOLATIONS OF THE FEDERAL v. ) SECURITIES LAWS ) YUME,

EX-99.(a)(5)(i) Exhibit (a)(5)(I) Lionel Z. Glancy (SBN 134180) Lesley F. Portnoy (SBN 304851) GLANCY PRONGAY & MURRAY LLP 1925 Century Park East, Suite 2100 Los Angeles, California 90067 Telephone: (310) 201-9150 Facsimile: (310) 201-9160 Email: [email protected] [email protected] [Additional Counsel on Signature Page] Attorneys for Plaintiff Gordon Bright UNITED STATES DISTRICT COURT NORTHE

January 16, 2018 SC 14D9/A

YUME / YuMe, Inc. AMENDMENT NO. 1 TO SCHEDULE 14D9

Amendment No. 1 to Schedule 14D9 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 SCHEDULE 14D-9 Solicitation/Recommendation Statement Under Section 14(d)(4) of the Securities Exchange Act of 1934 (Amendment No. 1) YuMe, Inc. (Name of Subject Company) YuMe, Inc. (Name of Person(s) Filing Statement) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B1

January 16, 2018 EX-99.(A)(5)(F)

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA JOEL ROSENFELD, on Behalf of Himself ) Case No. and All Others Similarly Situated, ) ) ) CLASS ACTION Plaintiff, ) ) CLASS ACTION COMPLAINT vs. ) FOR VIOLATIONS OF THE ) FEDERAL SECURITIES

EX-99.(a)(5)(f) Exhibit (a)(5)(F) Joel E. Elkins (SBN 256020) [email protected] WEISSLAW LLP 9107 Wilshire Blvd., Suite 450 Beverly Hills, CA 90210 Telephone: 310/208-2800 Facsimile: 310/209-2348 Attorneys for Plaintiff UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA JOEL ROSENFELD, on Behalf of Himself ) Case No. and All Others Similarly Situated, ) ) ) CLASS ACTION Plaintiff,

January 16, 2018 EX-99.(A)(5)(E)

UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA Civil Action No. LONNIE MCCRARY, Individually and on Behalf of All Others Similarly Situated, Plaintiff, CLASS ACTION COMPLAINT v. YUME, INC., ERIC B. SINGER, DEMAND FOR JURY TRIAL

EX-99.(a)(5)(e) Exhibit (a)(5)(E) David E. Bower (SBN 119546) MONTEVERDE & ASSOCIATES PC 600 Corporate Pointe, Suite 1170 Culver City, CA 90230 Tel: (213) 446-6652 Fax: (212) 202-7880 Counsel for Plaintiff UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA Civil Action No. LONNIE MCCRARY, Individually and on Behalf of All Others Similarly Situated, Plaintiff, CLASS ACTION COMPLAI

January 16, 2018 EX-99.(A)(5)(H)

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE ANTHONY FRANCHI, Individually and On ) Behalf of All Others Similarly Situated, ) ) Plaintiff, ) ) Case No. v. ) ) JURY TRIAL DEMANDED YUME, INC., MITCHELL HABIB, ADRIEL ) LARES, ELIAS

EX-99.(a)(5)(h) Exhibit (a)(5)(H) IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE ANTHONY FRANCHI, Individually and On ) Behalf of All Others Similarly Situated, ) ) Plaintiff, ) ) Case No. v. ) ) JURY TRIAL DEMANDED YUME, INC., MITCHELL HABIB, ADRIEL ) LARES, ELIAS NADER, CHRISTOPHER ) CLASS ACTION PAISLEY, ERIC SINGER, JOHN MUTCH, ) BRIAN KELLEY, STEVE DOMENIK, ) RHYTHMONE, PLC,

January 16, 2018 EX-99.(A)(5)(I)

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA GORDON BRIGHT, Individually and on ) Case No.: Behalf of All Others Similarly Situated, ) ) Plaintiff, ) CLASS ACTION COMPLAINT FOR ) VIOLATIONS OF THE FEDERAL v. ) SECURITIES LAWS ) YUME,

EX-99.(A)(5)(I) 6 d523344dex99a5i.htm EX-99.(A)(5)(I) Exhibit (a)(5)(I) Lionel Z. Glancy (SBN 134180) Lesley F. Portnoy (SBN 304851) GLANCY PRONGAY & MURRAY LLP 1925 Century Park East, Suite 2100 Los Angeles, California 90067 Telephone: (310) 201-9150 Facsimile: (310) 201-9160 Email: [email protected] [email protected] [Additional Counsel on Signature Page] Attorneys for Plaintiff Gordon Brig

January 16, 2018 EX-99.(A)(5)(F)

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA JOEL ROSENFELD, on Behalf of Himself ) Case No. and All Others Similarly Situated, ) ) ) CLASS ACTION Plaintiff, ) ) CLASS ACTION COMPLAINT vs. ) FOR VIOLATIONS OF THE ) FEDERAL SECURITIES

EX-99.(A)(5)(F) 3 d523344dex99a5f.htm EX-99.(A)(5)(F) Exhibit (a)(5)(F) Joel E. Elkins (SBN 256020) [email protected] WEISSLAW LLP 9107 Wilshire Blvd., Suite 450 Beverly Hills, CA 90210 Telephone: 310/208-2800 Facsimile: 310/209-2348 Attorneys for Plaintiff UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA JOEL ROSENFELD, on Behalf of Himself ) Case No. and All Others Similarly Si

January 16, 2018 EX-99.(A)(5)(G)

UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA DAVID FEUERBORN, an individual, Case No. 3:18-cv-00197 Plaintiff, COMPLAINT FOR VIOLATION OF THE FEDERAL SECURITIES LAWS v. YUME, INC., PAUL PORRINI, MITCHELL JURY TRIAL DEMANDED HA

EX-99.(A)(5)(G) 4 d523344dex99a5g.htm EX-99.(A)(5)(G) Exhibit (a)(5)(G) Rosemary M. Rivas (State Bar No. 209147) Email: [email protected] LEVI & KORSINSKY, LLP 44 Montgomery Street, Suite 650 San Francisco, California 94104 Telephone: (415) 291-2420 Facsimile: (415) 484-1294 Donald J. Enright (to be admitted pro hac vice) Email: [email protected] LEVI & KORSINSKY, LLP 1101 30th Street NW, Suite 115 Wa

January 16, 2018 EX-99.(A)(5)(H)

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE ANTHONY FRANCHI, Individually and On ) Behalf of All Others Similarly Situated, ) ) Plaintiff, ) ) Case No. v. ) ) JURY TRIAL DEMANDED YUME, INC., MITCHELL HABIB, ADRIEL ) LARES, ELIAS

EX-99.(A)(5)(H) 5 d523344dex99a5h.htm EX-99.(A)(5)(H) Exhibit (a)(5)(H) IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE ANTHONY FRANCHI, Individually and On ) Behalf of All Others Similarly Situated, ) ) Plaintiff, ) ) Case No. v. ) ) JURY TRIAL DEMANDED YUME, INC., MITCHELL HABIB, ADRIEL ) LARES, ELIAS NADER, CHRISTOPHER ) CLASS ACTION PAISLEY, ERIC SINGER, JOHN MUTCH, ) BRIAN KE

January 16, 2018 EX-99.(A)(5)(E)

UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA Civil Action No. LONNIE MCCRARY, Individually and on Behalf of All Others Similarly Situated, Plaintiff, CLASS ACTION COMPLAINT v. YUME, INC., ERIC B. SINGER, DEMAND FOR JURY TRIAL

Exhibit (a)(5)(E) David E. Bower (SBN 119546) MONTEVERDE & ASSOCIATES PC 600 Corporate Pointe, Suite 1170 Culver City, CA 90230 Tel: (213) 446-6652 Fax: (212) 202-7880 Counsel for Plaintiff UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF CALIFORNIA Civil Action No. LONNIE MCCRARY, Individually and on Behalf of All Others Similarly Situated, Plaintiff, CLASS ACTION COMPLAINT v. YUME, INC.

January 16, 2018 SC TO-T/A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 1 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Comp

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Amendment No. 1 Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MERGER SUB I, INC. (Offeror) RHYTHMONE PLC (Parent of Offeror) (Names of Filing Persons) COMMON STOCK, $0.001 PAR VALUE (Title of Class o

January 11, 2018 SC 13G

YUME / YuMe, Inc. / Toscafund Asset Management LLP - SC 13G Passive Investment

SC 13G 1 tv483089sc13g.htm SC 13G UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. ) YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) January 3, 2018 (Date of Event which Requires Filing of this Statement) the appropriate box to designate th

January 4, 2018 SC 14D9

YUME / YuMe, Inc. SC 14D9

SC 14D9 1 d453808dsc14d9.htm SC 14D9 Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 SCHEDULE 14D-9 Solicitation/Recommendation Statement Under Section 14(d)(4) of the Securities Exchange Act of 1934 YuMe, Inc. (Name of Subject Company) YuMe, Inc. (Name of Person(s) Filing Statement) Common Stock, $0.001 par value per share (Title of Class of Securities) 988

January 4, 2018 EX-99.(A)(5)(XV)

RHYTHMONE PLC COMMENCES EXCHANGE OFFER TO ACQUIRE YUME, INC.

EX-99.(A)(5)(XV) 2 d452999dex99a5xv.htm EX-99.(A)(5)(XV) Exhibit (a)(5)(xv) RHYTHMONE PLC COMMENCES EXCHANGE OFFER TO ACQUIRE YUME, INC. London, England and San Francisco, USA – 4 January 2018 – RhythmOne plc (LSE AIM: RTHM, “Company” or “RhythmOne”) today commenced an exchange offer (the “Offer”) for all of the outstanding shares of YuMe, Inc. (NYSE: YUME, “YuMe”), a leading digital video brand a

January 4, 2018 SC TO-T

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MER

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE TO (RULE 14D-100) Tender Offer Statement Pursuant to Section 14(d)(1) or 13(e)(1) of the Securities Exchange Act of 1934 YUME, INC. (Name of Subject Company) REDWOOD MERGER SUB I, INC. (Offeror) RHYTHMONE PLC (Parent of Offeror) (Names of Filing Persons) COMMON STOCK, $0.001 PAR VALUE (Title of Class of Securities) 98

December 27, 2017 425

RHYTHMONE PLC PUBLICLY FILES FORM F-4 WITH U.S. SECURITIES AND EXCHANGE COMMISSION

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

December 21, 2017 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

December 21, 2017 425

Filed by RhythmOne plc

425 1 d493266d425.htm 425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc. Commission File Number: 001-36039 Date: December 21, 2017 Excerpt from ExchangeWire Q&A with Dan Slivjanovski, CMO, RhythmOne: RhythmOne has been on an acquisitio

December 5, 2017 425

RhythmOne plc December 4, 2017

425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

December 4, 2017 425

RHYTHMONE PLC ANNOUNCES UNAUDITED FIRST HALF FINANCIAL YEAR 2018 RESULTS Unified Programmatic Platform Continues to Lead Company Growth

425 1 d497517d425.htm 425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the United States Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc. Subject Company’s Commission File Number: 001-36039 Date: December 4, 2017 RHYTHMONE PLC ANNOUNCES UNAUDITED FIRST HALF FINANCIAL YEAR 2018 RESULTS

December 4, 2017 425

Filed by RhythmOne plc

425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the United States Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

November 30, 2017 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

November 8, 2017 10-Q

YUME / YuMe, Inc. FORM 10-Q (Quarterly Report)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2017 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

November 8, 2017 EX-10.18

2017 Cash Incentive Plan

EX-10.18 2 ex99501.htm EXHIBIT 10.18 EXHIBIT 10.18 YUME, INC. 2017 Cash Incentive Plan Purpose. The purpose of this 2017 Cash Incentive Plan (this “Plan”) is to motivate and reward eligible employees by making a portion of their cash compensation dependent on the achievement of certain performance goals related to the performance of YuMe, Inc. (the “Company”). The Plan is administered by the Commi

November 8, 2017 EX-99.1

Advertising Metrics

EXHIBIT 99.1 YuMe (NYSE:YUME) - Advertising Customer Metrics November 8, 2017 FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Q3:16 LTM FY16 Q1:17 LTM Q2:17 LTM Q3:17 LTM Metrics Total Advertising Customers Total Advertising Customers 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 959 846 822 805 790 Average Spend $255,446 $249,957 $229,152 $21

November 8, 2017 EX-10.19

Amended and Restated Indemnification Agreement

EX-10.19 3 ex99729.htm EXHIBIT 10.19 EXHIBIT 10.19 YUME, INC. AMENDED AND RESTATED INDEMNIFICATION AGREEMENT A. This Amended and Restated Indemnification Agreement (this “Agreement”) is effective as of the date of the last of the three signatures below (“Effective Date”) and is among YuMe, Inc., a Delaware corporation (the “Company”), Eric Singer (“Director”) and VIEX Capital Advisors LLC and its

November 7, 2017 425

Filed by RhythmOne plc

425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the United States Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

October 17, 2017 425

H12018 TRADING UPDATE

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

October 6, 2017 8-K

Costs Associated with Exit or Disposal Activities

8-K 1 yume201710068k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 October 2, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commissi

October 3, 2017 8-K

Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 29, 2017 Date of Report (date of earliest event reported) YuMe, Inc.

October 3, 2017 425

YuMe 8-K (Prospectus)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 29, 2017 Date of Report (date of earliest event reported) YuMe, Inc.

September 28, 2017 8-K

Other Events

8-K 1 d438091d8k.htm 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 25, 2017 Date of Report (date of earliest event reported) YuMe, Inc. (Exact name of Registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction of incorporation

September 28, 2017 425

YuMe 8-K (Prospectus)

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 25, 2017 Date of Report (date of earliest event reported) YuMe, Inc.

September 25, 2017 425

RHYTHMONE PLC RESULTS OF GENERAL MEETING

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 14, 2017 SC 13D

YUME / YuMe, Inc. / Rhythmone Plc - SC 13D Activist Investment

SC 13D UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. )* YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) Ted Hastings RhythmOne plc 251

September 14, 2017 EX-99.2

TENDER AND SUPPORT AGREEMENT

EX-99.2 2 d458466dex992.htm EX-99.2 Exhibit 2 Execution Version TENDER AND SUPPORT AGREEMENT This TENDER AND SUPPORT AGREEMENT (this “Agreement”), dated as of September 4, 2017, is entered into by and among RhythmOne plc, a public limited company formed under the laws of England and Wales (“Parent”), Redwood Merger Sub I, a Delaware corporation and wholly owned subsidiary of Parent (“Purchaser”),

September 11, 2017 425

Filed by RhythmOne plc

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 7, 2017 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - YUME INC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D/A (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 9)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) DARREN C. WALLIS AVI PAR

September 7, 2017 425

RHYTHMONE PLC (Incorporated and registered in England and Wales with number 06223359) ACQUISITION OF YUME, INC., 10:1 SHARE CONSOLIDATION, AUTHORITY TO ALLOT ORDINARY SHARES NOTICE OF GENERAL MEETING

Table of Contents Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 6, 2017 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC Activist Investment

SC 13D/A 1 sc13da91011401409062017.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 9)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CU

September 5, 2017 425

YuMe 425 (Prospectus)

Filed by YuMe, Inc. pursuant to Rule 425 under the Securities Act of 1933, as amended and deemed filed pursuant to Rule 14d-9(a) of the Securities Exchange Act of 1934, as amended Subject Company: YuMe, Inc. Commission File No. 001-36039 YuMe Customer Letters (Advertiser & Publisher) Advertiser Letter XX, I am pleased to share that YuMe signed a definitive merger agreement with RhythmOne. RhythmOn

September 5, 2017 425

YuMe 425 (Prospectus)

425 Filed by YuMe, Inc. pursuant to Rule 425 under the Securities Act of 1933, as amended and deemed filed pursuant to Rule 14d-9(a) of the Securities Exchange Act of 1934, as amended Subject Company: YuMe, Inc. Commission File No. 001-36039 Employee Letter, Employee FAQ Employee Letter All, I am pleased to share that YuMe has signed a definitive merger agreement with RhythmOne. RhythmOne is a tru

September 5, 2017 EX-99.1

TENDER AND SUPPORT AGREEMENT

EX-99.1 3 d452876dex991.htm EX-99.1 Exhibit 99.1 Execution Version TENDER AND SUPPORT AGREEMENT This TENDER AND SUPPORT AGREEMENT (this “Agreement”), dated as of September 4, 2017, is entered into by and among RhythmOne, plc, a public limited company formed under the laws of England and Wales (“Parent”), Redwood Merger Sub I, a Delaware corporation and wholly owned subsidiary of Parent (“Purchaser

September 5, 2017 EX-2.1

Agreement and Plan of Merger and Reorganization, dated as of September 4, 2017, by and among RhythmOne, plc, Redwood Merger Sub I, Inc., Redwood Merger Sub II, Inc. and YuMe (incorporated by reference to Exhibit 2.1 to the Current Report on Form 8-K filed by YuMe on September 5, 2017)*

EX-2.1 2 d452876dex21.htm EX-2.1 Exhibit 2.1 EXECUTION VERSION AGREEMENT AND PLAN OF MERGER AND REORGANIZATION dated as of September 4, 2017 by and among RHYTHMONE PLC, REDWOOD MERGER SUB I, INC., REDWOOD MERGER SUB II, INC. and YUME, INC. ARTICLE 1 THE OFFER AND THE MERGERS 2 Section 1.1 The Offer 2 Section 1.2 Company Actions 6 Section 1.3 The Mergers 7 Section 1.4 Effects of the Mergers 8 Secti

September 5, 2017 8-K

Regulation FD Disclosure, Entry into a Material Definitive Agreement, Financial Statements and Exhibits

8-K 1 d452876d8k.htm 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 4, 2017 Date of Report (date of earliest event reported) YuMe, Inc. (Exact name of Registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction of incorporation o

September 5, 2017 EX-99.2

RHYTHMONE PLC TO ACQUIRE YUME, INC., CREATING ONE OF THE LARGEST INDEPENDENT DIGITAL VIDEO ADVERTISING MARKETPLACES Combined entity will provide a fully-integrated, end-to-end online advertising solution, driving advertising efficiency and effectiven

EX-99.2 Exhibit 99.2 RHYTHMONE PLC TO ACQUIRE YUME, INC., CREATING ONE OF THE LARGEST INDEPENDENT DIGITAL VIDEO ADVERTISING MARKETPLACES Combined entity will provide a fully-integrated, end-to-end online advertising solution, driving advertising efficiency and effectiveness YuMe Shareholders to Receive US $1.70 per Share in Cash and 7.325 shares of RhythmOne Stock which equates to total considerat

September 5, 2017 EX-99.1

TENDER AND SUPPORT AGREEMENT

EX-99.1 Exhibit 99.1 Execution Version TENDER AND SUPPORT AGREEMENT This TENDER AND SUPPORT AGREEMENT (this ?Agreement?), dated as of September 4, 2017, is entered into by and among RhythmOne, plc, a public limited company formed under the laws of England and Wales (?Parent?), Redwood Merger Sub I, a Delaware corporation and wholly owned subsidiary of Parent (?Purchaser?), Redwood Merger Sub II, I

September 5, 2017 EX-99.2

RHYTHMONE PLC TO ACQUIRE YUME, INC., CREATING ONE OF THE LARGEST INDEPENDENT DIGITAL VIDEO ADVERTISING MARKETPLACES Combined entity will provide a fully-integrated, end-to-end online advertising solution, driving advertising efficiency and effectiven

Exhibit 99.2 RHYTHMONE PLC TO ACQUIRE YUME, INC., CREATING ONE OF THE LARGEST INDEPENDENT DIGITAL VIDEO ADVERTISING MARKETPLACES Combined entity will provide a fully-integrated, end-to-end online advertising solution, driving advertising efficiency and effectiveness YuMe Shareholders to Receive US $1.70 per Share in Cash and 7.325 shares of RhythmOne Stock which equates to total consideration of a

September 5, 2017 425

YuMe 8-K (Prospectus)

8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 4, 2017 Date of Report (date of earliest event reported) YuMe, Inc.

September 5, 2017 EX-2.1

AGREEMENT AND PLAN OF MERGER AND REORGANIZATION dated as of September 4, 2017 by and among RHYTHMONE PLC, REDWOOD MERGER SUB I, INC., REDWOOD MERGER SUB II, INC. YUME, INC. ARTICLE 1 THE OFFER AND THE MERGERS 2 Section 1.1 The Offer 2 Section 1.2 Com

EX-2.1 Exhibit 2.1 EXECUTION VERSION AGREEMENT AND PLAN OF MERGER AND REORGANIZATION dated as of September 4, 2017 by and among RHYTHMONE PLC, REDWOOD MERGER SUB I, INC., REDWOOD MERGER SUB II, INC. and YUME, INC. ARTICLE 1 THE OFFER AND THE MERGERS 2 Section 1.1 The Offer 2 Section 1.2 Company Actions 6 Section 1.3 The Mergers 7 Section 1.4 Effects of the Mergers 8 Section 1.5 Closing 8 Section 1

September 5, 2017 425

1

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 5, 2017 425

RHYTHMONE PLC TO ACQUIRE YUME, INC. AND CONSOLIDATION OF SHARE CAPITAL

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 5, 2017 425

Filed by RhythmOne plc

425 Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the United States Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

September 5, 2017 425

RHYTHMONE EMPLOYEE LETTER

Filed by RhythmOne plc This communication is filed pursuant to Rule 425 under the Securities Act of 1933 and deemed filed pursuant to Rule 14d-2 of the Securities Exchange Act of 1934 Subject Company: YuMe, Inc.

August 8, 2017 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 August 8, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation)

August 8, 2017 EX-99.1

YuMe Reports Second Quarter 2017 Financial Results Reports Record Second Quarter Net Income of $4.4 Million and aEBITDA of $7.6 Million Reports Quarterly Total Revenue Growth of 5% Declares Quarterly Cash Dividend of $0.03 per Share

ex99-1.htm EXHIBIT 99.1 YuMe Reports Second Quarter 2017 Financial Results Reports Record Second Quarter Net Income of $4.4 Million and aEBITDA of $7.6 Million Reports Quarterly Total Revenue Growth of 5% Declares Quarterly Cash Dividend of $0.03 per Share Redwood City, Calif. ? August 8, 2017 ? YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announ

August 8, 2017 EX-99.2

Q1:14 LTM

ex99-2.htm Exhibit 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics August 8, 2017 FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Q3:16 LTM FY16 Q1:17 LTM Q2:17 LTM Metrics Total Advertising Customers Total Advertising Customers 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 959 846 822 805 Average Spend $ 255,446 $ 249,957 $ 229,152 $ 212

August 8, 2017 10-Q

YUME / YuMe, Inc. FORM 10-Q (Quarterly Report)

10-Q 1 yume2017063010q.htm FORM 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2017 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

August 1, 2017 EX-24

POWER OF ATTORNEY

domenikpoa.htm EXHIBIT 24 POWER OF ATTORNEY KNOW ALL MEN BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini and Amy Rothstein, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned?s capacity as a representative of YuMe, Inc. (?Company?), any and all Form ID, or Form 3, 4 or 5 reports and any amendm

August 1, 2017 EX-24

POWER OF ATTORNEY

EX-24 2 kelleypoa.htm EXHIBIT 24 POWER OF ATTORNEY KNOW ALL MEN BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini and Amy Rothstein, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned’s capacity as a representative of YuMe, Inc. (“Company”), any and all Form ID, or Form 3, 4 or 5 reports and any

August 1, 2017 EX-24

POWER OF ATTORNEY

mutchpoa.htm EXHIBIT 24 POWER OF ATTORNEY KNOW ALL MEN BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini and Amy Rothstein, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned?s capacity as a representative of YuMe, Inc. (?Company?), any and all Form ID, or Form 3, 4 or 5 reports and any amendmen

July 28, 2017 8-K

Submission of Matters to a Vote of Security Holders

yume201707288k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 July 27, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer

June 22, 2017 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201706218k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 June 22, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer

June 22, 2017 EX-99.1

YUME DECLARES SPECIAL DIVIDEND AND QUARTERLY DIVIDEND Video Advertising Leader Reiterates Second Quarter Guidance and Continues to Evaluate Strategic Alternatives

ex99-1.htm EXHIBIT 99.1 YUME DECLARES SPECIAL DIVIDEND AND QUARTERLY DIVIDEND Video Advertising Leader Reiterates Second Quarter Guidance and Continues to Evaluate Strategic Alternatives REDWOOD CITY, Calif.?June 22, 2017 - YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announced that its Board of Directors has declared a special dividend of $1.00

June 16, 2017 DEF 14A

YuMe FORM DEF 14A

yume20170602pre14a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ? Filed by a party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ?

June 7, 2017 EX-99.1

EX-99.1

ex99-1.htm Exhibit 99.1

June 7, 2017 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

8-K 1 yume201706078k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 June 6, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission

June 5, 2017 PRE 14A

YuMe FORM PRE 14A

PRE 14A 1 yume20170602pre14a.htm FORM PRE 14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ☒ Filed by a party other than the Registrant ☐ Check the appropriate box: ☒ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission Only (as permitted

May 11, 2017 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

May 10, 2017 10-Q

YuMe FORM 10-Q (Quarterly Report)

10-Q 1 yume2017050510q.htm FORM 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2017 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

May 10, 2017 EX-10.10

Description of Director Compensation

Exhibit 10.10 Description of Director Compensation Directors who are employees of YuMe, Inc. (“YuMe”) do not receive compensation from YuMe for the services they provide as directors. Each non-employee director will be eligible to receive compensation for his or her service consisting of annual cash retainers and equity awards as follows: Position Retainer Board Member $ 30,000 Lead Independent Di

May 9, 2017 EX-99.2

Q1:14 LTM

ex99-2.htm EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics May 9, 2017 FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Q3:16 LTM FY16 Q1:17 LTM Metrics Total Advertising Customers Total Advertising Customers 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 959 846 822 Average Spend $255,446 $249,957 $229,152 $212,409 $198,770 $190,35

May 9, 2017 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

8-K 1 yume201705088k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 May 5, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (

May 9, 2017 EX-99.1

YuMe Reports First Quarter 2017 Financial Results Reports Record First Quarter Net Income of $1.2 Million and Adjusted EBITDA of $4.3 Million Reports Quarterly Programmatic Revenue Growth of 90% Year over Year Continues Evaluation of Strategic Altern

ex99-1.htm EXHIBIT 99.1 YuMe Reports First Quarter 2017 Financial Results Reports Record First Quarter Net Income of $1.2 Million and Adjusted EBITDA of $4.3 Million Reports Quarterly Programmatic Revenue Growth of 90% Year over Year Continues Evaluation of Strategic Alternatives Redwood City, Calif. ? May 9, 2017 ? YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and inn

April 28, 2017 10-K/A

YuMe FORM 10-K/A (Annual Report)

10-K/A 1 yume2016123110ka.htm FORM 10-K/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 Form 10-K/A Amendment No. 1 (Mark One) ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2016 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number:

April 27, 2017 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

April 21, 2017 8-K

Current Report

yume201704218k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 April 18, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer

April 21, 2017 EX-16.1

21, 2017

ex16-1.htm EXHIBIT 16.1 April 21, 2017 Securities and Exchange Commission 100 F Street, N.E. Washington, DC 20549 Commissioners: We have read the statements made by YuMe, Inc. (copy attached), which we understand will be filed with the Securities and Exchange Commission, pursuant to Item 4.01 of Form 8-K, as part of the Form 8-K of Yume Inc. dated April 21, 2017. We agree with the statements conce

March 10, 2017 S-8

YuMe FORM S-8

S-8 1 yume20170310s8.htm FORM S-8 As filed with the Securities and Exchange Commission on March 10, 2017 Registration No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 YuMe, Inc. (Exact Name of Registrant as Specified in Its Charter) Delaware 7311 27-0111478 (State or Other Jurisdiction of Incorporation

March 10, 2017 10-K

YuMe FORM 10-K (Annual Report)

yume2016123110k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-K (Mark One) ? ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the annual period ended December 31, 2016 OR ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc. (Exact Name of Regi

March 10, 2017 EX-10.17

Scot McLernon, Special Advisor to the CEO

EXHIBIT 10.17 Memo To: Scot McLernon, Special Advisor to the CEO From: Jayant Kadambi CC: HR Operations Date: July 1, 2016 Re: Change in salary The purpose of this memo is to outline the changes of your compensation with YuMe. Unless specifically listed below, all other aspects of your employment with the Company shall remain unchanged. Effective Date: July 1, 2016 Base Salary: Your only cash comp

March 6, 2017 8-K

Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 March 3, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation) F

February 16, 2017 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

yume201702158k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 February 16, 2017 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Emplo

February 16, 2017 EX-99.1

YUME REPORTS FOURTH QUARTER AND FULL YEAR 2016 FINANCIAL RESULTS Reports $21.2 Million in Programmatic Revenue for Full Year 2016, and Quarterly Net Income of $2.8 Million Executes against Cost Reduction Initiatives and Achieves Best Quarterly Adjust

ex99-1.htm EXHIBIT 99.1 YUME REPORTS FOURTH QUARTER AND FULL YEAR 2016 FINANCIAL RESULTS Reports $21.2 Million in Programmatic Revenue for Full Year 2016, and Quarterly Net Income of $2.8 Million Executes against Cost Reduction Initiatives and Achieves Best Quarterly Adjusted EBITDA Margin, 19.4%, in Four Years Continues Evaluation of Strategic Alternatives Redwood City, Calif. ? February 16, 2017

February 16, 2017 EX-99.2

Q1:14 LTM

ex99-2.htm EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics February 16, 2017 LTM: Last Twelve Months FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Q3:16 LTM FY16 Metrics Total Advertising Customers Total Advertising Customers 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 959 846 Average Spend $ 255,446 $ 249,957 $ 229,152 $ 212,

February 13, 2017 SC 13G/A

YUME / YuMe, Inc. / He Zhengxu - SEC13GA-YUME16 Passive Investment

* UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G/A UNDER THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

February 10, 2017 EX-99.1

JOINT FILING AGREEMENT

EX-99.1 Exhibit 99.1 JOINT FILING AGREEMENT Pursuant to Rule 13d-1(k)(1) under the Securities Exchange Act of 1934, as amended, the undersigned hereby agree that only one statement containing the information required by Schedule 13G need be filed with respect to the ownership by each of the undersigned of the shares of Common Stock of YuMe, Inc. Dated: February 10, 2017 KFT TRUST, VINOD KHOSLA AS

February 10, 2017 SC 13G/A

YUME / YuMe, Inc. / KHOSLA VINOD - SC 13G/A Passive Investment

SC 13G/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

February 9, 2017 EX-99.1

AGREEMENT

EX-99.1 CUSIP No. 98872B 10 4 13G Exhibit 99.1 AGREEMENT Pursuant to Rule 13d-1(k)(1) under the Securities Exchange Act of 1934, as amended, the undersigned hereby agree that only one statement containing the information required by Schedule 13G need be filed with respect to the ownership by each of the undersigned of Common Stock of YuMe, Inc. Dated: February 9, 2017 DAG VENTURES III-QP, L.P. BY:

February 9, 2017 SC 13G/A

YUME / YuMe, Inc. / DAG VENTURES III-QP LP - SC 13G/A Passive Investment

SC 13G/A SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1 (b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2 (Amendment No. 3)* YuMe, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 98872B 10 4 (CUSIP Number) December 31, 2016 (Date of Event Which Require

December 2, 2016 8-K

Current Report

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 November 30, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporatio

November 18, 2016 EX-99.1

Paul T. Porrini

Memo EXHIBIT 99.1 To: Paul T. Porrini From: Eric Singer, Chairman of the Board of Directors CC: Robin Steckhahn, Sr. Director of HR Date: November 18, 2016 Re: YuMe, Inc. Promotion The purpose of this memo is to outline the details of your promotion with YuMe, Inc. ("Company"). Unless specifically listed or modified below, all other aspects of your employment generally with the Company shall remai

November 18, 2016 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

8-K 1 yume201611108k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 November 18, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commis

November 16, 2016 EX-24

POWER OF ATTORNEY

POWER OF ATTORNEY KNOW ALL BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini, Amy Rothstein and Nanette Agustines, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned's capacity as a representative of YuMe, Inc.

November 9, 2016 10-Q

YuMe FORM 10-Q (Quarterly Report)

10-Q 1 yume2016110110q.htm FORM 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2016 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe,

November 9, 2016 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 November 8, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation

November 9, 2016 EX-99.5

YUME REPORTS THIRD QUARTER 2016 FINANCIAL RESULTS Announces Executive and Board Changes and Restructuring Plan to Improve Profitability Board of Directors’ Special Committee to Explore Strategic Alternatives, Engages Deutsche Bank as Financial Adviso

EX-99.5 6 ex99-6.htm EXHIBIT 99.5 EXHIBIT 99.5 YUME REPORTS THIRD QUARTER 2016 FINANCIAL RESULTS Announces Executive and Board Changes and Restructuring Plan to Improve Profitability Board of Directors’ Special Committee to Explore Strategic Alternatives, Engages Deutsche Bank as Financial Advisor Redwood City, Calif. – November 9, 2016 – YuMe, Inc. (NYSE: YUME), the global audience technology com

November 9, 2016 EX-99.4

Michael Hudes

Memo EXHIBIT 99.4 To: Michael Hudes From: Paul Porrini CC: Robin Steckhahn, Sr. Director of HR Date: November 9, 2016 Re: YuMe Promotion The purpose of this memo is to outline the details of your promotion with YuMe. Unless specifically listed or modified, below, all other aspects of your [identify date of existing offer/employment agreement] and your employment generally with the Company shall re

November 9, 2016 EX-99.2

[INTENTIONALLY OMITTED] [INTENTIONALLY OMITTED]

EX-99.2 3 ex99-2.htm EXHIBIT 99.2 November 9, 2016 EXHIBIT 99.2 James Soss 1099 23rd Street, Loft 5 San Francisco, CA 94107 Re: Terms of Separation Dear Mr. Soss: This letter confirms the agreement (“Agreement”) between you and YuMe, Inc. (the “Company”) concerning the terms of your separation and offers you the separation compensation we discussed in exchange for a general release of claims and c

November 9, 2016 EX-99.1

[INTENTIONALLY OMITTED] [INTENTIONALLY OMITTED]

November 9, 2016 EXHIBIT 99.1 Jayant Kadambi 579 Kelly Way Palo Alto, CA 94306 Re: Terms of Separation Dear Mr. Kadambi: This letter confirms the agreement (?Agreement?) between you and YuMe, Inc. (the ?Company?) concerning the terms of your separation and offers you the separation compensation we discussed in exchange for a general release of claims and covenant not to sue. 1. Separation Date: No

November 9, 2016 EX-99.3

[INTENTIONALLY OMITTED] [INTENTIONALLY OMITTED]

November 9, 2016 EXHIBIT 99.3 Hardeep Bindra 108 Drummond Drive Hayward, CA 94542 Re: Terms of Separation Dear Mr. Bindra: This letter confirms the agreement (?Agreement?) between you and YuMe, Inc. (the ?Company?) concerning the terms of your separation and offers you the separation compensation we discussed in exchange for a general release of claims and covenant not to sue. 1. Separation Date:

November 9, 2016 EX-99.6

YuMe (NYSE:YUME) - Advertising Customer Metrics

EXHIBIT 99.6 YuMe (NYSE:YUME) - Advertising Customer Metrics November 9, 2016 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Q3:16 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 959 Average Spend $ 256,898 $ 243,359 $ 247,195

September 14, 2016 8-K

Regulation FD Disclosure

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 14, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporati

September 14, 2016 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - YUME INC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D/A (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 8)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) DARREN C. WALLIS AVI PAR

September 14, 2016 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

SC 13D/A 1 d725937713d-a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No. 3)* YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) Jonathan Brolin 2 Depot Plaza Bedford Hills New York 10507 (914) 239-3117 (Name, Address and Telephone Number of Perso

September 8, 2016 8-K

Regulation FD Disclosure, Financial Statements and Exhibits

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 September 8, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporatio

September 8, 2016 EX-99.1

EX-99.1

Exhibit 99.1

August 9, 2016 10-Q

YuMe FORM 10-Q (Quarterly Report)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2016 OR ? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

August 9, 2016 EX-99.1

YUME REPORTS SECOND QUARTER 2016 FINANCIAL RESULTS

EXHIBIT 99.1 YUME REPORTS SECOND QUARTER 2016 FINANCIAL RESULTS Redwood City, Calif. ? August 9, 2016 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and cross-screen expertise, today announced its financial results for the second quarter ended June 30, 2016. Financial highlights include: ? Revenue of $40.7 million, compared to $40.4 million in the

August 9, 2016 EX-99.2

Q3:15 LTM

EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics August 9, 2016 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 Average Spend $ 256,898 $ 243,359 $ 247,195 $ 248,292 $ 255,

August 9, 2016 EX-99.1

YUME REPORTS SECOND QUARTER 2016 FINANCIAL RESULTS

EXHIBIT 99.1 YUME REPORTS SECOND QUARTER 2016 FINANCIAL RESULTS Redwood City, Calif. ? August 9, 2016 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and cross-screen expertise, today announced its financial results for the second quarter ended June 30, 2016. Financial highlights include: ? Revenue of $40.7 million, compared to $40.4 million in the

August 9, 2016 8-K

YuMe FORM 8-K (Current Report/Significant Event)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 August 9, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation)

August 9, 2016 EX-99.2

Q3:15 LTM

EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics August 9, 2016 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Q2:16 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 635 719 807 880 935 1,010 1,030 1,001 1,009 1,002 Average Spend $ 256,898 $ 243,359 $ 247,195 $ 248,292 $ 255,

August 9, 2016 8-K

YuMe FORM 8-K (Current Report/Significant Event)

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 August 9, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation)

July 28, 2016 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 8 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 8)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX CAPITAL AD

July 6, 2016 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 7 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 7)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX CAPITAL AD

June 28, 2016 EX-99

June 28, 2016

EX-99 2 d7196306ex99-c.htm EXHIBIT C Exhibit C June 28, 2016 Board of Directors YuMe, Inc. 1204 Middlefield Road Redwood City, CA 94063 Dear YuMe Board of Directors: Edenbrook Capital, LLC currently owns 1,768,520 shares of YuMe, Inc. (the "Company"), representing approximately 5.1% of the outstanding common stock of the Company. As you know, Edenbrook is the Company's fourth largest shareholder a

June 28, 2016 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

SC 13D/A 1 d719630613d-a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No. 1)* YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) Jonathan Brolin 2 Depot Plaza Bedford Hills New York 10507 (914) 239-3117 (Name, Address and Telephone Number of Perso

June 24, 2016 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 7 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 7)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) DARREN C. WALLIS AVI PARTN

June 16, 2016 EX-99.2

IN THE COURT OF CHANCERY OF THE STATE OF DELAWARE

EX-99.2 3 ex992to13da610114014061616.htm COMPLAINT Exhibit 99.2 IN THE COURT OF CHANCERY OF THE STATE OF DELAWARE ERIC SINGER, : : Plaintiff, : : v. : C.A. No. : YUME, INC., : a Delaware corporation, : : Defendant. : VERIFIED COMPLAINT PURSUANT TO SECTION 8 DEL. C. § 220(d) Plaintiff Eric Singer (“Plaintiff” or “Singer”), by and through his undersigned counsel, upon knowledge as to himself and upo

June 16, 2016 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 6 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 6)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX CAPITAL AD

June 16, 2016 EX-99.1

JOINT FILING AGREEMENT

Exhibit 99.1 JOINT FILING AGREEMENT In accordance with Rule 13d-1(k)(1)(iii) under the Securities Exchange Act of 1934, as amended, the persons named below agree to the joint filing on behalf of each of them of a Statement on Schedule 13D (including additional amendments thereto) with respect to the shares of Common Stock, $.001 par value per share, of YuMe, Inc. This Joint Filing Agreement shall

June 3, 2016 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201606028k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 May 27, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer o

May 27, 2016 DFAN14A

YuMe 14A

DFAN14A 1 dfan14a1011401405272016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o

May 24, 2016 DFAN14A

YuMe 14A

dfan14a1011401405242016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o Prelimina

May 17, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

May 17, 2016 DFAN14A

YuMe 14A

dfan14a1011401405172016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o Prelimina

May 16, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

May 16, 2016 DFAN14A

YuMe 14A

DFAN14A 1 dfan14a1011401405162016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o

May 11, 2016 DFAN14A

YuMe 14A

DFAN14A 1 dfan14a1011401405102016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o

May 9, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

May 9, 2016 DFAN14A

YuMe 14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o Preliminary Proxy Statement ¨ Confide

May 6, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

May 6, 2016 10-Q

YuMe FORM 10-Q (Quarterly Report)

yume2016033110q.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2016 OR ?? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc. (Exact Name of

May 4, 2016 EX-99.1

YUME REPORTS FIRST QUARTER 2016 FINANCIAL RESULTS

ex99-1.htm EXHIBIT 99.1 YUME REPORTS FIRST QUARTER 2016 FINANCIAL RESULTS Redwood City, Calif. ? May 4, 2016 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and cross-screen expertise, today announced its financial results for the first quarter ended March 31, 2016. Financial highlights include: ? Revenue of $39.2 million, compared to $40.1 million

May 4, 2016 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 May 2, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation) Fil

May 4, 2016 EX-99.2

Q1:13 LTM

EX-99.2 3 ex99-2.htm EXHIBIT 99.2 EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics May 4, 2016 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM FY15 Q1:16 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 635 719 807 880 935 1,010 1,030 1,001 1,009 Average Spend $ 256,898 $ 243,359 $ 247,195 $

May 4, 2016 EX-99.3

EX-99.3

April 29, 2016 SC 13D/A

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

SC 13D/A 1 d714170113d-a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No. 1)* YuMe, Inc. (Name of Issuer) Common Stock, par value $0.001 (Title of Class of Securities) 98872B104 (CUSIP Number) Jonathan Brolin 2 Depot Plaza Bedford Hills New York 10507 (914) 239-3117 (Name, Address and Telephone Number of Perso

April 25, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

April 18, 2016 DFAN14A

YuMe 14A

dfan14a1011401404182016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o Prelimina

April 15, 2016 DEFC14A

YuMe 14A

defc14a1011401404082016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: o Prelimina

April 14, 2016 DEFA14A

YuMe DEFA14A

DEFA14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement. ? Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)).

April 14, 2016 DEFA14A

YuMe DEFA14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (RULE 14a-101) Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant x Filed by a Party other than the Registrant ¨ Check the appropriate box: ¨ Preliminary Proxy Statement. ¨ Confidential, for use of the Commission Only (as permitted by Rule 14a-6(e)(2)). ¨ Defin

April 14, 2016 DEFC14A

YuMe DEFC14A

DEFC14A Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.

April 1, 2016 PRER14A

YuMe FORM PRER14A

PRER14A 1 yume20160325prer14a.htm FORM PRER14A UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. 1) Filed by the Registrant ☒ Filed by a Party other than the Registrant ☐ Check the appropriate box: ☒ Preliminary Proxy Statement ☐ Confidential, for Use of the Commission

April 1, 2016 CORRESP

YuMe ESP

yume20160401corresp.htm Gordon K. Davidson Partner April 1, 2016 Email [email protected] Direct Dial (650) 335-7237 VIA OVERNIGHT COURIER AND EDGAR Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Attention: Nicholas P. Panos, Senior Special Counsel Division of Corporation Finance Office of Mergers & Acquisitions Re: YuMe, Inc. Prelim

March 30, 2016 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 6)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. OLSHAN

March 30, 2016 CORRESP

March 30, 2016

O L S H A N PARK AVENUE TOWER ● 65 EAST 55TH STREET ● NEW YORK, NEW YORK 10022 TELEPHONE: 212.

March 30, 2016 PRRN14A

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Ame

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. 1) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: x Preliminary Proxy Statement ¨ Confid

March 28, 2016 PREC14A

YuMe FORM PREC14A

yume20160325pre14a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ? Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ?

March 22, 2016 EX-24

POWER OF ATTORNEY

Unassociated Document POWER OF ATTORNEY KNOW ALL BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini, Amy Rothstein and Nanette Dove, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned?s capacity as a representative of YuMe, Inc.

March 18, 2016 PREC14A

YuMe 14A

prec14a1011401403182016.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A (Rule 14a-101) INFORMATION REQUIRED IN PROXY STATEMENT SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 (Amendment No. ) Filed by the Registrant o Filed by a Party other than the Registrant x Check the appropriate box: x Prelimina

March 17, 2016 EX-99.1

March 16, 2016

ex10-1.htm Exhibit 99.1 March 16, 2016 James R. Soss San Francisco, CA Dear Jim: Subject to the requisite Board of Directors? approvals as we have discussed, I am pleased to offer you a position with YuMe, Inc. (the ?Company?), as its Executive Vice President, General Manager, North America. If you decide to join us, you will receive a yearly salary of $275,000.00 which will be paid semi-monthly i

March 17, 2016 EX-99.2

YUME NAMES JIM SOSS EXECUTIVE VICE PRESIDENT, GENERAL MANAGER OF NORTH AMERICA Will Oversee North American Sales, Business Development, and Customer Operations

ex99-1.htm Exhibit 99.2 For Immediate Release YUME NAMES JIM SOSS EXECUTIVE VICE PRESIDENT, GENERAL MANAGER OF NORTH AMERICA Will Oversee North American Sales, Business Development, and Customer Operations Redwood City, Calif. ? March 17, 2016 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced the hiring o

March 17, 2016 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201603168k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 March 16, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer

March 10, 2016 S-8

YuMe FORM S-8

S-8 1 yume20160309s8.htm FORM S-8 As filed with the Securities and Exchange Commission on March 10, 2016 Registration No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM S-8 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 YuMe, Inc. (Exact Name of Registrant as Specified in Its Charter) Delaware 7311 27-0111478 (State or Other Jurisdiction of Incorporation

March 10, 2016 10-K

YuMe FORM 10-K (Annual Report)

10-K 1 yume2015123110k.htm FORM 10-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-K (Mark One) ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the annual period ended December 31, 2015 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc. (E

March 4, 2016 DEFA14A

YuMe FORM DEFA14A

yume20160304defa14a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 14A (RULE 14a-101) SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ? Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary proxy statement. ? Confidential, for use of the Commission O

March 4, 2016 EX-99.3

POWER OF ATTORNEY

Exhibit 99.3 POWER OF ATTORNEY Know all by these presents, that the undersigned hereby constitutes and appoints Eric Singer the undersigned’s true and lawful attorney-in-fact to take any and all action in connection with (i) the undersigned’s beneficial ownership of, or participation in a group with respect to, securities of YuMe, Inc., a Delaware corporation (the “Company”) directly or indirectly

March 4, 2016 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 5 TO THE SCHEDULE 13D Activist Investment

SC 13D/A 1 sc13da51011401403042016.htm AMENDMENT NO. 5 TO THE SCHEDULE 13D UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 5)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title o

March 4, 2016 EX-99.2

VIEX Opportunities Fund, LP 825 Third Avenue, 33rd Floor New York, NY 10022

Exhibit 99.2 VIEX Opportunities Fund, LP 825 Third Avenue, 33rd Floor New York, NY 10022 , 2016 [] Re: YuMe, Inc. Dear Nominee: Thank you for agreeing to serve as a nominee for election to the Board of Directors of YuMe, Inc. (the “Company”) in connection with the proxy solicitation that VIEX Opportunities Fund, LP – Series One and its affiliates (collectively, “VIEX”) are considering undertaking

March 4, 2016 EX-99.1

JOINT FILING AND SOLICITATION AGREEMENT

Exhibit 99.1 JOINT FILING AND SOLICITATION AGREEMENT WHEREAS, certain of the undersigned are stockholders, direct or beneficial, of YuMe, Inc., a Delaware corporation (the “Company”); WHEREAS, VIEX Opportunities Fund, LP – Series One (“Series One”), VIEX Opportunities Fund, LP – Series Two, VIEX GP, LLC, VIEX Special Opportunities Fund II, LP, VIEX Special Opportunities GP II, LLC, VIEX Capital Ad

February 18, 2016 EX-99.3

Q1:13 LTM

yume201602178k.htm

February 18, 2016 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

yume201602178k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 February 16, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Emplo

February 18, 2016 EX-99.2

YUME, INC. 2016 Cash Incentive Plan

yume201602178k.htm EXHIBIT 99.2 YUME, INC. 2016 Cash Incentive Plan Purpose. The purpose of this 2016 Cash Incentive Plan (this ?Plan?) is to motivate and reward eligible employees by making a portion of their cash compensation dependent on the achievement of certain performance goals related to the performance of YuMe, Inc. (the ?Company?). The Plan is administered by the Committee, which shall h

February 18, 2016 EX-99.1

YUME REPORTS FOURTH QUARTER AND FULL YEAR 2015 FINANCIAL RESULTS Board Authorizes $10 Million Share Repurchase Program

yume201602178k.htm EXHIBIT 99.1 YUME REPORTS FOURTH QUARTER AND FULL YEAR 2015 FINANCIAL RESULTS Board Authorizes $10 Million Share Repurchase Program Redwood City, Calif. ? February 18, 2016 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced its financial results for the fourth quarter and full year ended

February 16, 2016 SC 13G/A

YUME / YuMe, Inc. / Khosla Ventures II, L.P. - SC 13G/A Passive Investment

SC 13G/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No.

February 16, 2016 SC 13G/A

YUME / YuMe, Inc. / ACCEL IX LP - SC 13G/A Passive Investment

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1 (b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO 13d-2 (b) (Amendment No. 2)* YuMe Inc. (Name of Issuer) Common Stock, $0.001 par value (Title of Class of Securities) 98872B104 (CUSIP Number) December 31, 2015 (Date of Event Which Req

February 16, 2016 SC 13G/A

YUME / YuMe, Inc. / VNK Management, LLC - SC 13G/A Passive Investment

SC 13G/A 1 d134249dsc13ga.htm SC 13G/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 1)* YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B 104 (CUSIP Number) December 31, 2015 (Date of Event Which Requires Filing of this Statement) Check the appropr

February 16, 2016 EX-99.1

JOINT FILING AGREEMENT

EX-99.1 2 d142864dex991.htm EX-99.1 Exhibit 99.1 JOINT FILING AGREEMENT Pursuant to Rule 13d-1(k)(1) under the Securities Exchange Act of 1934, as amended, the undersigned hereby agree that only one statement containing the information required by Schedule 13G need be filed with respect to the ownership by each of the undersigned of the shares of Common Stock of YuMe, Inc. Dated: February 16, 2016

February 12, 2016 SC 13D

YUME / YuMe, Inc. / Edenbrook Capital, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 SCHEDULE 13D THE SECURITIES EXCHANGE ACT OF 1934 (Amendment No.

February 11, 2016 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 4 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 4)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX CAPITAL AD

February 10, 2016 EX-99.1

AGREEMENT

EX-99.1 CUSIP NO. 98872B 10 4 13G Exhibit 99.1 AGREEMENT Pursuant to Rule 13d-1(k)(1) under the Securities Exchange Act of 1934, as amended, the undersigned hereby agree that only one statement containing the information required by Schedule 13G need be filed with respect to the ownership by each of the undersigned of Common Stock of YuMe, Inc. Dated: February 10, 2016 DAG VENTURES III-QP, L.P. BY

February 10, 2016 SC 13G/A

YUME / YuMe, Inc. / DAG VENTURES III-QP LP - SC 13G/A Passive Investment

SC 13G/A SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13G (Rule 13d-102) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1 (b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2 (Amendment No. 2)* YuMe, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 98872B 10 4 (CUSIP Number) December 31, 2015 (Date of Event Which Require

February 3, 2016 SC 13G/A

YUME / YuMe, Inc. / DIKER MANAGEMENT LLC - SCHEDULE 13G AMENDMENT FILING Passive Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 SCHEDULE 13G/A Under the Securities Exchange Act of 1934 (Amendment No.

January 12, 2016 EX-99.1

EX-99.1

Exhibit 99.1

January 12, 2016 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201601118k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 January 12, 2016 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employ

December 30, 2015 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 3)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VIEX CAPITAL AD

December 14, 2015 CORRESP

YuMe ESP

yume20151214corresp.htm YuMe, Inc. 1204 Middlefield Road Redwood City, CA 94063 Phone (650) 591-9400 www.yume.com December 14, 2015 Via EDGAR Carlos Pacho Senior Assistant Chief Accountant AD Office 11 - Telecommunications U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Re: YuMe, Inc. Form 10-K for the Fiscal Year Ended December 31,

December 8, 2015 CORRESP

YuMe ESP

YuMe, Inc. 1204 Middlefield Road Redwood City, CA 94063 Phone (650) 591-9400 www.yume.com December 8, 2015 Via EDGAR Carlos Pacho Senior Assistant Chief Accountant AD Office 11 - Telecommunications U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Re: YuMe, Inc. Form 10-K for the Fiscal Year Ended December 31, 2014 Filed March 10, 201

November 19, 2015 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 2 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 2)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VERTEX CAPITAL

November 19, 2015 EX-99.1

JOINT FILING AGREEMENT

Exhibit 99.1 JOINT FILING AGREEMENT In accordance with Rule 13d-1(k)(1)(iii) under the Securities Exchange Act of 1934, as amended, the persons named below agree to the joint filing on behalf of each of them of a Statement on Schedule 13D (including additional amendments thereto) with respect to the shares of Common Stock, $.001 par value per share, of YuMe, Inc., a Delaware corporation. This Join

November 18, 2015 CORRESP

YuMe ESP

yume20151118corresp.htm YuMe, Inc. 1204 Middlefield Road Redwood City, CA 94063 Phone (650) 591-9400 www.yume.com November 18, 2015 Via EDGAR Carlos Pacho Senior Assistant Chief Accountant AD Office 11 - Telecommunications U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, N.E. Washington, D.C. 20549 Re: YuMe, Inc. Form 10-K for the Fiscal Year Ended December 31,

November 6, 2015 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ? QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 2015 OR ?? TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

November 5, 2015 EX-99.1

YUME REPORTS THIRD QUARTER 2015 FINANCIAL RESULTS

ex99-1.htm Exhibit 99.1 YUME REPORTS THIRD QUARTER 2015 FINANCIAL RESULTS Redwood City, Calif. ? November 5, 2015 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced its financial results for the third quarter ended September 30, 2015. Financial highlights include: ? Revenue of $38.9 million, compared to $4

November 5, 2015 SC 13D/A

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - AMENDMENT NO. 1 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 1)1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VERTEX CAPITAL

November 5, 2015 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201511048k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 November 5, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employ

November 5, 2015 EX-99.2

Q1:13 LTM

ex99-2.htm EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics November 5, 2015 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Q3:15 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 635 719 807 880 935 1,010 1,030 Average Spend $ 256,898 $ 243,359 $ 247,195 $ 248,292 $ 255,446 $ 249,957 $ 229,152 $ 212,

October 7, 2015 SC 13D

YUME / YuMe, Inc. / VIEX Capital Advisors, LLC - THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. )1 YuMe, Inc. (Name of Issuer) Common Stock, $.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) ERIC SINGER VERTEX CAPITAL A

October 7, 2015 EX-99.1

JOINT FILING AGREEMENT

Exhibit 99.1 JOINT FILING AGREEMENT In accordance with Rule 13d-1(k)(1)(iii) under the Securities Exchange Act of 1934, as amended, the persons named below agree to the joint filing on behalf of each of them of a Statement on Schedule 13D (including additional amendments thereto) with respect to the shares of Common Stock, $.001 par value per share, of YuMe, Inc., a Delaware corporation. This Join

October 6, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 5 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 5)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

October 6, 2015 EX-24

POWER OF ATTORNEY

Unassociated Document POWER OF ATTORNEY KNOW ALL BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini and Amy Rothstein, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned?s capacity as a representative of YuMe, Inc.

October 5, 2015 EX-99.1

YUME NAMES DEREK HARRAR TO ITS BOARD OF DIRECTORS

ex99-1.htm Exhibit 99.1 YUME NAMES DEREK HARRAR TO ITS BOARD OF DIRECTORS Redwood City, Calif. ? October 5, 2015 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced the appointment of Derek Harrar to its board of directors. ?We are excited to welcome Derek to YuMe?s board of directors,? said Jayant Kadambi,

October 5, 2015 8-K

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers, Financial Statements and Exhibits

yume201510028k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 October 2, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction of incorporation) (Commi

October 5, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 5 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 5)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

August 10, 2015 10-Q

___________________________________________________________________ UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q

yume2015063010q.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2015 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc. (Exact Name of R

August 10, 2015 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 August 10, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of incorporation)

August 10, 2015 EX-99.2

Q1:13 LTM

ex99-2.htm EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics August 10, 2015 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Q2:15 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 634 719 807 880 935 1,010 Average Spend $256,898 $243,359 $247,195 $248,292 $255,446 $249,957 $229,152 $212,409 $198,770 $190,353 $17

August 10, 2015 EX-99.1

YUME REPORTS SECOND QUARTER 2015 FINANCIAL RESULTS

yume201508068k.htm Exhibit 99.1 YUME REPORTS SECOND QUARTER 2015 FINANCIAL RESULTS Redwood City, Calif. ? August 10, 2015 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced its financial results for the second quarter ended June 30, 2015. Financial highlights include: ? Revenue of $40.4 million, compared t

July 21, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 4 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 4)1 YuMe,Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

July 7, 2015 EX-24

POWER OF ATTORNEY

POWER OF ATTORNEY KNOW ALL BY THESE PRESENTS, that the undersigned hereby constitutes and appoints Paul Porrini and Amy Rothstein, as his or her true and lawful attorney-in-fact to: (1) execute for and on behalf of the undersigned, in the undersigned?s capacity as a representative of YuMe, Inc.

July 6, 2015 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201507028k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 July 3, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction of incorporation) (Commissi

July 6, 2015 EX-99.1

YUME NAMES CRAIG FORMAN TO ITS BOARD OF DIRECTORS

ex99-1.htm Exhibit 99.1 YUME NAMES CRAIG FORMAN TO ITS BOARD OF DIRECTORS Redwood City, Calif. ? July 6, 2015 ? YuMe, Inc. (NYSE: YUME), the global audience technology company powered by data-driven insights and multi-platform expertise, today announced the appointment of Craig Forman to its board of directors. Mr. Forman has extensive management and board experience in digital advertising, digita

May 27, 2015 8-K

YuMe FORM 8-K (Current Report/Significant Event)

yume201505268k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 May 22, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer o

May 8, 2015 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2015 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc.

May 8, 2015 EX-10.10

Description of Director Compensation

EXHIBIT 10.10 Description of Director Compensation Directors who are employees of YuMe, Inc. (?YuMe?) do not receive compensation from YuMe for the services they provide as directors. Each non-employee director will be eligible to receive compensation for his or her service consisting of annual cash retainers and equity awards as follows: Position Retainer Board Member $ 30,000 Lead Independent Di

May 7, 2015 8-K

Financial Statements and Exhibits, Results of Operations and Financial Condition, Other Events

yume201505058k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 May 7, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commission (IRS Employer of

May 7, 2015 EX-99.1

YUME REPORTS FIRST QUARTER 2015 FINANCIAL RESULTS

EX-99.1 2 ex99-1.htm EXHIBIT 99.1 Exhibit 99.1 YUME REPORTS FIRST QUARTER 2015 FINANCIAL RESULTS Redwood City, Calif. – May 7, 2015 – YuMe, Inc. (NYSE: YUME), a leading provider of digital video brand advertising solutions, today announced its financial results for the first quarter ended March 31, 2015. Financial highlights include: ● Revenue of $40.1 million, an increase of 7.7% from the first q

May 7, 2015 EX-99.2

Q1:13 LTM

EX-99.2 3 ex99-2.htm EXHIBIT 99.2 EXHIBIT 99.2 YuMe (NYSE:YUME) - Advertising Customer Metrics May 7, 2015 FY12 Q1:13 LTM Q2:13 LTM Q3:13 LTM FY13 Q1:14 LTM Q2:14 LTM Q3:14 LTM FY14 Q1:15 LTM Metrics Total Advertising Customers Total Advertising Customers 449 499 526 563 580 634 719 807 880 935 Average Spend $256,898 $243,359 $247,195 $248,292 $255,446 $249,957 $229,152 $212,409 $198,770 $190,353

April 10, 2015 EX-99.1

Joint Filing Agreement

Exhibit 99.1 Joint Filing Agreement In accordance with Rule 13d-1(k)(1)(iii) under the Securities Exchange Act of 1934, as amended, the persons named below agree to the joint filing on behalf of each of them of Amendment No. 3 to the Schedule 13D (including amendments thereto) with respect to securities of YuMe, Inc. This Joint Filing Agreement shall be filed as an Exhibit to such Statement. Dated

April 10, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 3 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 3)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

April 9, 2015 DEFA14A

YuMe FORM DEFA14A

yume20150404def14a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ? Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ?

April 9, 2015 DEF 14A

YuMe FORM DEF 14A

yume20150404def14a.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 14A Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant ? Filed by a Party other than the Registrant ? Check the appropriate box: ? Preliminary Proxy Statement ? Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) ?

March 10, 2015 EX-99.3

POWER OF ATTORNEY

Exhibit 99.3 POWER OF ATTORNEY Know all by these presents, that the undersigned hereby constitutes and appoints Darren C. Wallis, the undersigned’s true and lawful attorney-in-fact, to take any and all action in connection with (i) the undersigned’s beneficial ownership of, or participation in a group with respect to, securities of YuMe, Inc. (the “Company”) directly or indirectly beneficially own

March 10, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 2 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 2)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

March 10, 2015 EX-99.2

AVI CAPITAL YANKEE, LP c/o AVI Partners, LLC 555 E. Lancaster Avenue, Suite 520 Radnor, Pennsylvania 19087

EX-99.2 3 ex992to13da209789003030615.htm FORM OF INDEMNIFICATION LETTER AGREEMENT Exhibit 99.2 AVI CAPITAL YANKEE, LP c/o AVI Partners, LLC 555 E. Lancaster Avenue, Suite 520 Radnor, Pennsylvania 19087 March , 2015 Re: YuMe, Inc. Dear : Thank you for agreeing to serve as a nominee for election to the Board of Directors of YuMe, Inc. (the “Company”) in connection with the proxy solicitation that AV

March 10, 2015 EX-99.1

JOINT FILING AND SOLICITATION AGREEMENT

Exhibit 99.1 JOINT FILING AND SOLICITATION AGREEMENT WHEREAS, certain of the undersigned are stockholders, direct or beneficial, of YuMe, Inc., a Delaware corporation (the “Company”); WHEREAS, AVI Capital Yankee, LP, a Delaware limited partnership (“AVI”), AVI Capital Partners, LP, a Delaware limited partnership, AVI Partners, LLC, a Delaware limited liability company, AVI Management, LLC, a Delaw

March 10, 2015 10-K

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-K

yume2014123110k.htm UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 10-K (Mark One) ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the annual period ended December 31, 2014 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Commission File Number: 1-36039 YuMe, Inc. (Exact Name of Regi

February 23, 2015 SC 13D/A

YUME / YuMe, Inc. / AVI Partners, LLC - AMENDMENT NO. 1 TO THE SCHEDULE 13D Activist Investment

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13D (Rule 13d-101) INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO § 240.13d-2(a) (Amendment No. 1)1 YuMe, Inc. (Name of Issuer) Common Stock, $0.001 par value per share (Title of Class of Securities) 98872B104 (CUSIP Number) STEVE WOLOSKY, ESQ. ANDREW

February 18, 2015 EX-99.1

YUME REPORTS FOURTH QUARTER AND FULL YEAR 2014 FINANCIAL RESULTS Company Reports Third Consecutive Year of Adjusted EBITDA Profitability

ex99-1.htm Exhibit 99.1 YUME REPORTS FOURTH QUARTER AND FULL YEAR 2014 FINANCIAL RESULTS Company Reports Third Consecutive Year of Adjusted EBITDA Profitability Redwood City, Calif. – February 18, 2015 – YuMe, Inc. (NYSE: YUME), a leading provider of digital video brand advertising solutions, today announced its financial results for the fourth quarter and full year ended December 31, 2014. Financ

February 18, 2015 8-K

Financial Statements and Exhibits

8-K 1 yume201502178k.htm FORM 8-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 February 18, 2015 Date of Report (Date of earliest event reported) YuMe, Inc. (Exact name of registrant as specified in its charter) Delaware 001-36039 27-0111478 (State or other jurisdiction (Commis

February 17, 2015 EX-99.2

YUME, INC. EXECUTIVE SEVERANCE PLAN Effective February 13, 2015

yume201502128k.htm EXHIBIT 99.2 YUME, INC. EXECUTIVE SEVERANCE PLAN Effective February 13, 2015 I. Purpose The YuMe, Inc. Executive Severance Plan (this or the “Plan”) is intended to implement the Executive Severance Policy previously approved by the Board of Directors of YuMe, Inc. (the “Company”). The Plan is intended to provide assistance to eligible executives of the Company in the event of ce

Fintel data has been cited in the following publications:
Daily Mail Fox Business Business Insider Wall Street Journal The Washington Post Bloomberg Financial Times Globe and Mail
NASDAQ.com Reuters The Guardian Associated Press FactCheck.org Snopes Politifact
Federal Register The Intercept Forbes Fortune Magazine TheStreet Time Magazine Canadian Broadcasting Corporation International Business Times
Cambridge University Press Investopedia MarketWatch NY Daily News Entrepreneur Newsweek Barron's El Economista